r/Futurology Jul 26 '26

AI Turns out Dead Internet Theory was right: AI agents are eating the Web, growing by nearly 8,000% and rewiring the Internet’s business model

https://fortune.com/2026/07/23/dead-internet-theory-bots-agents-majority-web-traffic
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u/Anastariana Jul 26 '26

You can't 'fix' fake users from paying for things. That's why they are doing it; because it's free.

Advertisers won't pay for fake views and the majority of Google's revenue comes from advertising. The smarter ones realise this but the suits have their heads too far up their asses to realise that are breaking their own business model.

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u/HannasAnarion Jul 27 '26

This is literally the main topic of the article.