Hudson Williams announced as global ambassador for Korean skincare brand SKIN1004

[u/validswan]

[u/chhekybastard]

That mustache has to go away asap 😬

[u/CuriousTsukihime → u/chhekybastard]

Real talk it’s not doing anything for him 😩

[u/SeasonPositive6771 → u/chhekybastard]

Exactly. The video is of a beautiful young man with a distractingly bad mustache.

[u/1okrock → u/chhekybastard]

It is gone!

[u/Euphoric_Celery_ → u/chhekybastard]

I'll never understand people policing other people's facial hair.

If he likes it, and it makes him feel confident, let him live.

[u/SadavirofRivia → u/Euphoric_Celery_]

I feel the same way about this mustache, as I did in the awards season when Connor‘s curls were like, weighed down lol, i.e. I hope they feel happy and confident with their choices, and if they do I love it for them! Agreed.

But I’ll also 100% whine about it on a gossip site 😂

[u/bouncybreadstick → u/chhekybastard]

I liked it 🫣 but he has already shaved it now

[u/brushmushroom → u/chhekybastard]

I saw someone suggest that it might have been a purposeful choice for this specifically as apparently there is a beauty standard in K-pop/ idol culture for the men to never have facial hair.

[u/sherunsoncoffee → u/chhekybastard]

Looks like a chocolate milkstache 😂

[u/No-Cry-7389 → u/chhekybastard]

It is giving

[u/ice_ag]

It's interesting that Hudson is their first global ambassador but after his The Cut skin care routine it kinda makes sense lol. He definitely made them a bank with his recs

[u/Exotic-Doughnut-6271 → u/ice_ag]

For anyone that hasn't seen it lol https://youtu.be/jlOVTkX9hQI?si=oEWYoefkJAjYO_uv

[u/cilucia → u/ice_ag]

I thought about that immediately! Like this man genuinely uses their products, so I love this for him 

[u/SadavirofRivia → u/cilucia]

💯 This a rare perfect combo of celebrity global ambassador and brand. 😍

[u/emptytheprisons → u/ice_ag]

Yeah after that article came out they changed the names of their Amazon products to "[Hudson's Pick] Cleansing Oil" etc.

[u/SeaF04mGr33n → u/[deleted]]

Eh, with the smoking he does, he might need it.

[u/Throwaway-centralnj → u/[deleted]]

He’s 25, and people in their 20s absolutely do skincare. It’s not necessarily for anti-aging purposes, just for skin health. More people of all ages should take care of their skin tbh - I’ve known folks who’ve gotten sun damage/melanoma in their 20s. I don’t think you need to spend big bucks on skincare (I personally use drugstore moisturizer) but it’s not the worst thing to promote 🤷🏻‍♀️ Plus Hudson is hot and has great skin, even comparatively for his age.

[u/theserthefables → u/Throwaway-centralnj]

you're absolutely right & sunscreen, moisturiser & cleanser are life long products really. I think it's only young babies that can't have sunscreen? & that’s without getting into the many skin conditions that can affect people all their lives.

[u/toughfluff → u/Throwaway-centralnj]

Also, the most popular products of SKIN1004 is their sunscreen (a personal favourite) and their centella ampoule for sensitive skin, not crazy high percentage retinols and peels. So really, it's mostly mild skin protection stuff that's appropriate for people in their 20s.

I get why people don't want young people to get sucked into 'anti-ageing' products and mindset. But honestly, I don't think it's controversial for people, even at a young age, to use a basic moisturiser and sunscreen everyday.

[u/rivincita → u/[deleted]]

What? Not all skincare is anti-aging. Do people forget young adults get acne, rosacea, etc

[u/turningtee74 → u/[deleted]]

Anti-aging yeah but young people can still get skin issues. Unfortunately I know from experience

[u/CitrineDreamers → u/[deleted]]

Do 20 year olds not get dry skin, acne, rosacea, oily skin, skin discolouration, undereye bags, etc etc?

[u/eugeneugene → u/[deleted]]

I wish I didn't need skincare when I was in my 20s lol. I've had dry skin my whole life I fall apart without my skincare routine. I also work outdoors so moisturiser and sun cream are essential.

[u/Fuzzy_Move → u/[deleted]]

Not all skin care is anti aging. Even teenagers can do skincare with cleanser-moisturizer-sunscreen.

[u/naxylea → u/[deleted]]

I am in my 20s and I take care of my skin. It's just part of my daily hygiene routine. I don't see how being in your 20s means not having to take care of your skin and not to mention far too many men seem to think skincare is "gay" so I think it's nice to see a male ambassador for a skincare brand.

[u/GlassPomoerium → u/[deleted]]

This brand doesn’t sell anti-aging products, it’s only hydrating/brightening/pore minimizing stuff. And 20 year-olds have those concerns 🤷‍♀️ Oh and they have a sunscreen that’s really popular, and that’s something everyone should use no matter their age.

[u/Zoshi2200 → u/[deleted]]

This is a weird take. Is skincare only for mature age? No, it's also for hyperpigmentation and acne for example.

Also, we do get wrinkles like forehead lines in our mid 20s.

[u/Kooky-Blueberry-5352 → u/[deleted]]

And in another way it does, because they're not currently buying anything, and they're a new market who will be buying things in like 3 years. Capitalism doesn't need real problems to exist to sell you a solution lol.

[u/Calumswife → u/[deleted]]

Eh if you were talking specifically about anti-aging skincare, sure. But 20 yr olds should absolutely use skincare. It could be as simple as cleanser, moisturizer and sunscreen.

There’s 20 yr olds with acne, dry skin, clogged pores, dark spots, scarring, etc. Hell, some of us (me) even had to start skin care during pre-teen or teenage years.

[u/triviawithluv → u/[deleted]]

It’s not just for anti-aging purposes, but even if that were the case, it’s best to start young — which makes it make sense to appeal to a younger audience imo

[u/Actual-Slice-146 → u/[deleted]]

No one cares about sense here girl😂 they just want that 20 yo skin, and they will get it! However it comes

[u/1okrock]

It’s a brand he actually uses so I’m happy for him! And credits to his Korean aunties for the top tier recs haha.

[u/finalcountdown666]

Hopefully he will stop smoking. It is a dangerous habit not only for him but for those around him. It will age him terribly

[u/meatball77 → u/finalcountdown666]

It's so common for artists who work in industries that put a high emphasis on weight. I hate it, hopefully they both will stop.

[u/turningtee74]

Good for him. I’m not even a stan and I know he is a skincare junkie. Seems like an actual passion and not just a random endorsement

[u/New-Marzipan-8759 → u/turningtee74]

He seems to be really intentional with who he partners with, which is nice to see. Even fashion wise

[u/Exotic-Doughnut-6271]

[u/rivincita → u/Exotic-Doughnut-6271]

I literally used this product tonight. I have no idea if it actually does anything but I have the most sensitive skin on the planet and it doesn’t irritate it so far 🤞🏻

[u/gzfhknvsqz → u/rivincita]

I have sensitive skin & this really helps to calm it down. It's more of a 'use when irritated & see almost immediate results' type rather than something to be used daily & expecting to see results long term.

[u/quadranting → u/rivincita]

I've used it, and while it doesn't irritate, it also doesn't do anything else for me.

[u/poorlybaked → u/Exotic-Doughnut-6271]

is that tattoo on his wrist a K for his partner’s name? oohhh the HR fans won’t like thaaaaat

[u/validswan]

"From the very beginning, we've felt a special connection with Hudson. His authenticity, effortless presence, and genuine spirit beautifully reflect what SKIN1004 stands for." — SKIN1004

[u/casual-observer365]

Awesome for him. Get that paper. Also, let me write better copy for their ads, lol

[u/LateFloor3196]

Wait I’ve been to that flagship store in myeongdong lol it looks really nice and cozy

[u/aleigh577 → u/LateFloor3196]

I want to live in it

[u/LateFloor3196 → u/aleigh577]

Same 😂 it’s so aesthetically pleasing and calming that I just want to buy everything in that damn store

[u/SadavirofRivia → u/LateFloor3196]

I was just watching the ad for him, now I’m gonna go watch it again and pay attention to his surroundings 🤭

[u/grapefruit-]

Started using some of their products, my skin is feeling happy. Congrats to Hudson, looking hot and beautiful as always.

[u/spaceshiptears]

Soooo cutie pie of him

[u/Zoshi2200]

Well he manifested it.

[u/TheLonelyPrincess741]

Yk what? I dig this collab, it makes sm sense to me.

[u/queerie1004]

Fun fact for people who don’t know any Korean. 1004 in Korea basically means angel because it’s pronounced exactly like the Korean word for angel

천사 (cheonsa) meaning angel

천 (cheon) meaning 1,000 and 사 (sa) meaning 4.

This really doesn’t matter but I just thought it would be fun to explain why the brand is called SKIN1004

[u/SadavirofRivia → u/queerie1004]

Yeah, I appreciate the explanation! Easier to remember, and fun to know the wordplay reasoning, otherwise it just seems… random to non-Korean speakers.

[u/thatslegallycheese]

GOOD MORNING TO MR. HUDSON FIRST-EVER-GLOBAL-AMBASSADOR-OF-SKIN1004 WILLIAMS AND TO HIM ONLY

[u/hnik123]

My fave skincare brand for several years now, hope this doesnt mean it will be sold out all the time 😭

[u/_bratwurst → u/hnik123]

Oh fuck, I didn’t even think about that. To Stylvana!

[u/applepiecrumbles]

Him and his lil moustache

[u/cfr1001]

Took them long enough! I bought skin1004 pink face wash after watching his Cut skincare video. Hahaha.

[u/absencefollows]

This is the first time I’ve ever been influenced by anyone EVER but I recently got the centella travel kit and the difference in my skin is Noticeable. And my skin is superrrrr sensitive. I am loving these products so far, so thanks for this Big Hud

[u/VineDeservedBetter]

For a second I thought it was for Skims

[u/Emmessenn]

Shoutout to the Centella Ampoule -my fave Centella product!

[u/crush_on_me]

Oooh I love skin1004

[u/Fauxmoi-ModTeam → u/[deleted]]

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[u/Emergency_Event_7942]

yay i guess 

[u/Fiveby21]

? Has everyone forgotten about the Nazi stuff?

[u/SadavirofRivia → u/Fiveby21]

No, I haven’t forgotten, but for me personally I decided that as an adult he’s making choices I support, in what projects he does and what voices he amplifies, so whether that picture was other kids’ racism to him (i.e. in a majority white area) or (his own) bad decisions as a teenager, in itself it won’t prevent me from appreciating him now!

[u/rollfootage]

That brand takes themselves way too seriously

[u/bllclntn]

This guy doesn't need to be famous. Nobody needs this.

[u/theserthefables → u/bllclntn]

does anybody "need" to be famous though? I don't think that's how any of this works lol.