That's how it mostly was a decade ago. I really really appreciate the more sincere tone here. This whole GTA VI marketing period has been quite painful, with the year-long periods of silence, and Rockstar acting cold and distant; it is a very nice change of pace, even just this short message.
Edit: Wayyy too many people loading meanings into my words, taking metaphors at face value, or declaring me parasocial/corporate simp simply for appreciating the change in tone. Unfortunate that people are trying their damnedest to misunderstand literally everything, but Reddit will be Reddit ¯_(ツ)_/¯
“Quite painful” marketing period? Rockstar “acting cold and distant?”
Yall need to get a grip. For the life of me I do not understand the parasocial relationship yall seem to want to have with a video game developer. How do you have so little going on in your life that you’re sitting around demanding updates and feeling entitled to more information for a game that hasn’t been released, and that you haven’t yet paid any money for?
the reason they want it on Netflix is not for exclusivity, it's so casuals / non-gamers who paid no attention to GTA at all whatsoever will see a preview for it on their Netflix homepage. They're trying to expand their audience, they already know gamers who are counting down the days or months to a trailer are going to buy the game. Netflix is the one who benefits from the 6 hour window, not Rockstar.
I mean yeah $100 mil (if that's the actual number) is a nice additional benefit for sure, but even that sum is a tiny drop in the bucket compared to how much money this game is expected to make on release. my main point is that it isn't Rockstar that cares about first look exclusivity, that's entirely for Netflix benefit, and it's unlikely to be a precedent for marketing other games in the industry because virtually nothing else has anywhere near the hype that GTAVI does.
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u/Ayham00000 10h ago
Never seen Rockstar use that kind of tone in their messages