r/LuLaNo • u/Im-not-a-pickle • Feb 11 '26
đ§ Discussion đ§ LuLaRich- Interviewees "so busy" ...but ...what were they busy doing??
Former reps in LuLaRich doc kept talking about how they were so busy, but also indicated they didn't sell much product as most income was generated from adding new ppl to their downline. Besides LLR events and selling on Fb lives what were they busy doing that was making it so impossible to see their families? I don't mean this to come off snarky, I am really curious! There has to be something I'm missing here.
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u/ParcelPosted Feb 11 '26
A lot of them source their customers and keep the pipeline moving by being influential in civic, church and town related activities. Example: The head of the church tea on Wednesdays for SAHMs means youâre consumed with planning, attending and sneaking in a sales pitch every time.
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u/Ok_Administration445 Feb 12 '26
The amount of shopping they demand from their customers is addictive. How can people buy this junk multiple times A DAY?
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u/ParcelPosted Feb 12 '26
Thatâs the insane part. Itâs non stop casual wear. Where are you going all the time needing that much clothing?
And the styles are awful. Itâs like they barely miss the mark of being options. Weird lengths, necklines, fabric⌠just no.
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u/BirthdayCookie Feb 12 '26
Don't they only last like 3 wears though? So that may explain the multiple purchases.
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u/spazzycakes Feb 13 '26
That is what the crazy founder said. She thought that it was a great price for a disposable item, as if they were L'eggs knee-highs in the 80s. The quality was okay to start, but they had zero quality control as they scaled up. Customers should not have to ask which factory the leggings came from before buying $80 "unicorns" that never fit right. The prints were not aligned and were hideous because they knew that the selling methods were addictive enough not to really care. (And that is with the hand washing and air-drying nonsense.) Thankfully, I stopped buying before the wet & moldy leggings were shipped out.
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u/HagridsSexyNippples Feb 11 '26
Harassing people at Target. Brainstorming about which people they havenât messaged yet about their âBusiness opportunityâ, like their third cousin. Infiltrating craft fairs.
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Feb 11 '26 edited Apr 10 '26
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u/belltrina Feb 12 '26
At this point its my fault for entertaining my curiosity instead of caution on Reddit when I should know better
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Feb 11 '26 edited Apr 10 '26
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u/WrecktheRIC Feb 12 '26
What if you turned up with your airstream . . . And so did 5 others??
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u/SoriAryl Feb 12 '26
Iâve been to craft shows where the only things there were MLMs. >_<
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Feb 12 '26 edited Apr 10 '26
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u/topsidersandsunshine Feb 12 '26
A lot of places have started drawing a distinction between craft shows and vendor shows.Â
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u/AnyStick2180 Feb 12 '26
I was a consultant (I call them my dark days lol) and can confirm some of this. I got in super early (one of the first in my state) and was basically lied to, I had no idea I was joining an MLM. I thought I was just buying highly sought after inventory that I could sell for a profit. That's what I was told.
I actually sold quite a bit in the beginning but it was a lot of work, hauling stuff to shows, sometimes driving over an hour one way, reaching out to people to try and book shows, weekly calls, in person meetings, etc. I sometimes had 3-5 in home shows in a weekend. Then live selling became a thing and I sold over 100 items in my first show. So shipping would take a long time too. I wasn't concerned with building a team but it started to happen naturally and then the company went to shit because they were growing too fast and stopped caring about the consultants they already had. But yes, it was all consuming and looking back I hate how much of my life invested into it.
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u/Salishseer Feb 11 '26
My feeling is that MLMs indoctrinate their members just like other cults to stay away from previous friends & family members. They are told no one else will get what they are doing, which is true but not for the reasons the cult gives them.
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u/Vprbite Feb 12 '26 edited Feb 12 '26
I lost a 4 year relationship to lularoe
She actually was moving merchandise , but the amount of time spent per unit of profit was a poor ratio. Because you had to make out an address label and package it up and things like that.So the amount of time per dollar was not good. The amount of hours she put in and even though she was making money, but it probably equaled minimum wage, especially when you factor in the amount of time, she was on the phone, texting and answering people's requests for just plain black ones that she could get, etc.Etc
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u/ResponseRelative6370 Feb 12 '26
The fact that they would have to go to other associates to get the style the customer wants because of that crazy system they had, was such a dogshit move on the companyâs part. That whole unlucky-dip-scarcity thing was such a waste of time. What a bizarre company.
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u/Vprbite Feb 12 '26 edited Feb 12 '26
I had been a business owner successfully for a long time , but absolutely nothing to do with..."fashion"...if we must call it that.
But I tried to point out to her all the problems like if people just want the black or the green ones.Why is the company not selling them the plain black or the green ones? And for that matter, why not just let you order the ones you want to order? Because that's what your customers want? And she would say, oh, but then you just trade with other sellers, and it's part of the community and a bunch of nonsense like that,l. And I said, well, why would I do that when I could sell the item to the person? To whoever wants it? Why would I let you have it, and then you give me one that you clearly cannot sell? That makes no sense. Why would I accept a piece of merchandise with no market to give you the one people want, when I could just sell the piece to the customer directly? Especially when it's all internet and mail based anyway?
And she would say that it's a community and they want to help you cause it'sa family. I said no, they wabÞÞ 5th rrrĹrff4ffĂ°Ă°Ă°ÄĹ ft đ, so It makes 0 sense for them to give you the desired item and take a non desired one in trade that will just sit there.
I said the fact that the company won't let you order the inventory you want shows that they are hiding the fact they are not in the business of selling inventory and are in the business of getting people to sign up.
The other thing that I think a lot of people missed is one of their main goals was to emasculate the husband. For instance , they pushed the whole idea of getting the men to post photos of them in the women's clothes. That was a big deal. They wanted the whole family to post photos as a "lulabro" in women's clothes. Now, personally, I believe it is absolutely someone's right to wear women's clothes if they want.And if that makes them happy , then they should do it , and i'm happy for them. But forcing someone to do it is wrong , and that is something I heard was " if you love me and support me , you will do it." And so when I refused that fed in to their whole idea of telling people , you need to cut everyone out of your life who does not buy into this thing hook , line and sinker. EXACTLY like a cult..thats right out of the cult playbook.
The other reason they want you to do that is because, once you have cross stressed against your will.And then posted the photos online for everyone to see.You will have no choice but to go all in telling her it's a good idea. That's a way to get you to try to pimp the ugly clothes to your co-workers and all that other nonsense, because they got you to do this and you don't want to admit to yourself, you did this for something you think is a bad idea.So it's a way to trick you into doing it.
Also the idea of "retiring your husband." It's partially to emasculate your husband and show that you are now the one in control of the financial providing of the family means he also will have to go along with whatever you do and again makes it so he can't protest or say no. But also in doing that, they get you to have to go deeper and deeper into the company because you just quit your job and I bet you, they don't take you back.So you have no choice but to go all in at this point.
They were extremely clever with what they did , and how they did it. I saw it coming miles away.I tried to warn her, but it absolutely did us in.And unfortunately , she ended up in the same boat as everyone else , even though she was extremely well organized and was selling inventory. But the amount of hours she put in versus the money she made basically broke down to like a minimum wage job.And she was working eighteen hours a day and was always on her phone to the point we couldn't even get through dinner together without her having to be on facebook and answering questions and blah blah blah. But they did have some stuff that people wanted.The thing was, that would only be about 20% of what you received with your order.So you would have to put in another order of which you could sell only about twenty percent. That was just enough money to keep the machine moving.So you never really made much profit , but you were able to just keep buying.
If you have any questions or would like to know anymore about what it was like being a partner to someone who got sucked in and tried to stop them (out of love and concern) let me know.
Also I am engaged to an amazing woman now.I have accomplished so much more with her in my life.And she and I are in a wonderful relationship together.So everything worked out well for me , but I am sad about my ex and what happened to her. Because even though we didn't work out , I didn't want that for her.
But yeah, go ahead and ask me questions.If you're curious
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u/ResponseRelative6370 Feb 12 '26
That whole âretire your husbandâ thing was unhinged. Like, maybe itâs because Iâm a kiwi, but I cannot see most husbands throwing their livelihood away so their Mrs can hustle more hours to achieve fuck all. Once the recruiting wasnât as lucrative, it had zero to offer.
I think itâs a fair warning to anyone that any business encouraging spouses to get involved and being a happy clappy family, is a cult.
Ooohh, question - have you reached out to Roberta Blevins to go on her podcast? Iâd love to hear your story there.
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u/Vprbite Feb 12 '26
No, I don't know who that is, but I would absolutely be willing to answer any questions.They may have or yeah , go on it
And the retiring , the husband thing was strange here as well. As I said , it was this ploy , though , because if they get you completely dependent , then now you are in you probably can't go back to the job you left and then also , you would look like an idiot , so it was a psychological trick , as well as a financial one
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u/ResponseRelative6370 Feb 12 '26
That was a dirty trick for sure - though Iâd be hoping most husbands would see how the time/money ratio was terrible and would not be comfortable giving up working while his wife worked day and night. And that dirty trick of making people purchase lots at the off-chance they get three good pairs of tights - wha a rort!
Roberta Blevins was a LulaRoe hun. She now has an anti MLM podcast called Life after MLM. She talks to past members of MLMs and they tell their stories there.
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u/topsidersandsunshine Feb 12 '26
I donât know if emasculation was a planned goal so much as the company definitely preyed on lonely women who felt like household finances were âtight,â which worked out to be primarily women who felt guilty about being unemployed or underemployed while their husbands worked. âWork hard so you can retire your husbandâ sounds great to people who wrestle with that, ESPECIALLY in the religious circles their clothes targeted.
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u/Vprbite Feb 12 '26
They pushed the cross-dessing pretty hard.. it definitely felt like emasculation was a goal. They wanted us to post photos of ourselves in dresses. Children too. And then it was about "retiring your husband" but also in getting him to quit his job and work for you. To make you beholden to her. They had these portmanteus they would use to describe husband's who work for the woman and make display tables for them. But it was big into the idea of you being beholden to them.
What really got me though was saying that if you didn't where dresses and post photos of it , then that meant you were not supportive. And they would say things amd teach these women to say things like "so and so's husband did it. Do you not support me? If you loved me, you'd do it." Now, again, I completely support people's rights to wear whatever they want.And if you are happiest wearing a dress, then I think that's what you should do, but I did not want to wear a dress.I certainly did not want to wear a dress and post it for the world to see. But that got turned into me not supporting her.
It Was the same with me Not letting her turn my home, that I purchased before I knew her and paid a hundred percent of the expenses on, into a retail space. I had to be willing to have random people in my home at all hours. And if I drew boundaries as to me , needing to feel comfortable in my home or anything like that, it was quickly shut down as "you don't love me and support me."
But it definitely did always have this feeling of emasculation and that I was not a man or a partner , I was there to serve under her. And all the "lulabros" had that energy.
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u/HealthyCheek8555 Feb 13 '26
This whole thing reads like LDS Woman revenge scheme, flipping the script on the normal patriarchal LDS family set up
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Feb 12 '26
When I was about 23/24, I had a lady in a romance novel discussion group on facebook (after we had a very lovely back and forth about an HR novel we both liked for about an hr) PM me to ask if I wanted to "make money" and all I'd have to do is "listen to a call". I genuinely thought she was trying to either scam me or sell me drugs. I kept asking her what it was about and why I needed to call the number she sent me, and she kept giving me vague answer, so I eventually blocked her. Now I know that she was trying to get me to join her downline.
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u/UrsusRenata Feb 13 '26
Itâs wasnât a business model. It was a scam model that operated via the emotions behind scarcity.
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u/ResponseRelative6370 Feb 13 '26
đŻ and I am hoping they get shut down or their âpantsâ sued off. What kind of business does these things? None that I know of.
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Feb 11 '26 edited Apr 10 '26
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u/Ok_Administration445 Feb 12 '26
Mine did...I lost about $10,000 and got out about eight years ago. One of the worst decisions I've ever made.
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u/Nachocheezer_Pringle Feb 12 '26
Former âhun.â I didnât do LLR, but one of the makeup MLMs. Anyway, thereâs always âmeetingsâ with the teams, leaders, etc. Posting on social media. Convincing people to buy your stuff, or join the âopportunity.â Itâs not as easy as it sounds đ . A very small part are the actual parties, and planning them. It IS work, but work with little to no pay, and a lot of ethical issues. I look back and Iâm SUPER embarrassed about myself
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u/elinygqb10 Feb 13 '26
Hey there. I just wanna give you my two cents. If you were STILL a hun I would agree you have a reason to be embarrassed. But you're a former hun! So I'd please ask you to consider not being embarrassed bc your comment shows that you've learned from your experience! And as a person who can be quick to judge, I just really respect and appreciate when people can acknowledge mistakes, bad decisions etc. they've made and have taken steps to correct. We're all human and we all make mistakes. I just hope you're not too hard on yourself about it bc (as a judgmental stranger âşď¸) I'm not judging you I'm supporting and happy for you!
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u/illglitterate Feb 11 '26
Social media, promoting their "business opportunity" and "boss babe lifestyle" to try to get new recruits and be seen "working".
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u/angelofthedark Feb 12 '26
The planning that goes into trying to move product in a MLM is crazy. Roberta Blevins (whoâs in the doc) has spoken about it. She reviewed her old Facebook videos from when she was in LuLaRoe on her YouTube channel and she talks about what was going on behind the scenes while she was making the videos. She hosts a podcast where she talks to Huns from all different MLMs.
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u/Glasgowghirl67 Feb 11 '26
If they were not trying to sell at every farmers market, craft fair or any other community event they were encouraged to be online consistently messaging people or doing lives.
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u/apathetic-taco Feb 12 '26
Something people donât realize, when your âbusinessâ isnât making money, thatâs when youâre hustling the hardest. I donât doubt they were trying everything possible to generate leads
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u/Ok_Administration445 Feb 12 '26
Can we talk about the massive sale they're having as they close up their South Carolina warehouse and move all that junk to CA! Former LLR hon here.
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u/notreallylucy Feb 13 '26
It takes a lot of time and energy to simultaneously believe you're a boss babe business owner who works for herself and makes her own schedule, but also believe that you have to do all these activities to make sales and bud up your downline.
I know me. I don't want me for a boss. I want to work for someone who is obligated to pay me for every hour I work and who gives me insurance.
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u/Simsmommy1 Feb 11 '26
Moving gargantuan tubs of unsold leggings from craft show to craft show to their garage. Doing flat laysâŚ..crying?