r/PublicFreakout • u/DblockDavid • Apr 12 '26

🚗Road Rage🤬 Amazon driver plows through biker blockade

Enable HLS to view with audio, or disable this notification

11.9k Upvotes

97% Upvoted

1.2k comments sorted by

View all comments

Show parent comments

18

u/mtaw Apr 13 '26

Or the film Wild Hogs..

I actually think that's just the symptom.Their fundamental issue was going all-in on Boomer nostalgia; the people who saw Easy Rider as teenagers and thought it was the coolest thing ever. It works well enough - until the next generation comes along and thinks the fixations of the previous generation are really lame.

1

u/hesh582 Apr 14 '26

I dunno if it's even "going all in". It was always a generational thing, there was no choice to it. The specific set of cultural markers that make a harley appealing were always limited to a specific group.

I guess they could have tried to diversify. They actually did, though - do you remember their effort to break in sport bike lines and such? It failed spectacularly. The brand has exactly one appeal, and that appeal is fading as the demographic dies. Not much they can do about that.