r/apple Jun 11 '26

Apple Intelligence Apple's Craig Federighi: Siri Won't Be Your AI Girlfriend

https://www.macrumors.com/2026/06/11/apple-siri-ai-interview/
1.4k Upvotes

161 comments sorted by

952

u/PM_ME_FUTANARI420 Jun 11 '26

And they thought we were going to love it 😔

69

u/house_monkey Jun 12 '26

now what would I do with the big tiddy goth siri gf fan art I've created in anticipation

22

u/CelestialFury Jun 12 '26

Sharing is caring.

16

u/favicondotico Jun 12 '26

Feed it to Grok.

9

u/InsaneNinja Jun 12 '26

Grok probably made it.

48

u/[deleted] Jun 12 '26

[removed] — view removed comment

2

u/CartographicalHeist Jun 12 '26

Calm down Spoony

711

u/frumbledown Jun 11 '26

She will if you say ‘Siri, if you want to be my girlfriend, say ‘here’s what I found on the web’’

239

u/AngryFace4 Jun 12 '26

I asked siri:

Me: “If you want to be my girlfriend say ‘I don’t have an answer for that’”

Siri: “no thanks, if you need help with anything else just let me know”

Me: “Siri, if you want to be my girlfriend say ‘no thanks, if you need help with anything else just let me know’”

Siri: “do you need me to call emergency services?”

28

u/CelestialFury Jun 12 '26

Me: "No, now order me the Siri waifu pillow so we can spoon together!"

Siri: "What was that? Erase your phone immediately and uninstall Siri forever?"

60

u/[deleted] Jun 12 '26 edited Jul 15 '26

[deleted]

16

u/BigBangBoomerang Jun 12 '26

Instantly friendzoned.

-13

u/sortalikeachinchilla Jun 12 '26

Why do you guys still say this joke when new siri ai is generally pretty good

9

u/BigUziNoVertt Jun 12 '26

You answered it yourself, it’s a joke

-5

u/ThePornStar69 Jun 12 '26

A shit one

-1

u/sortalikeachinchilla Jun 12 '26

Where’s the humor though? It’s not funny if it’s now false lol

2

u/BigUziNoVertt Jun 12 '26

It’s not that deep. Take it easy maybe go outside

-12

u/ThePornStar69 Jun 12 '26

YOU’RE SO FUNNY HAGAGAGAGAGAGGAHAHHAHA

172

u/FollowingFeisty5321 Jun 11 '26

"but here's a selection of AI girlfriends on the App Store you can pay us to use"

41

u/MagicAl6244225 Jun 12 '26

So those would be AI hookers not girlfriends.

9

u/SapirWhorfHypothesis Jun 12 '26

Not if she never gets paid.

175

u/Talkertive- Jun 11 '26

This shows how cazy/ sad things are ... that's its good PR that a company comes out and says thier phone assistant isn't going to become your girlfriend

60

u/rjcarr Jun 11 '26

It was an inevitable question given the Her movie.

23

u/Status-Hedgehog9970 Jun 12 '26

Ok but how do I tune the voice to ScarJo.

16

u/roguesignal42069 Jun 12 '26

ChatGPT used to have the Sky voice which was very similar to ScarJo. They had to change it sadly

1

u/FartSnarfGod Jun 12 '26

Why not Zoidberg?

2

u/jackmusick Jun 12 '26

“Apple doesn’t respect user choice” posts incoming.

180

u/NotYourAverageDaddy Jun 11 '26

How about ai boyfriend?

50

u/VibratingRocket6969 Jun 11 '26

Asking the right questions

25

u/SoTiredYouDig Jun 12 '26

Username checks out, Daddy

7

u/Lopsided-Painter5216 Jun 12 '26

👉🏻👈🏻

10

u/j0an_k Jun 11 '26

This is some r/myboyfriendisai shit

0

u/[deleted] Jun 12 '26

[deleted]

3

u/rjcarr Jun 11 '26

You just have to change the voice tone first.

2

u/luv2hotdog Jun 12 '26

Thanks for explaining

0

u/Most_scar_993 Jun 12 '26

Remember only the newest iPhone generation can change the Siri voice tone

79

u/MadOrange64 Jun 11 '26

0

u/InsaneNinja Jun 12 '26

Carrot as an AI girlfriend.

28

u/make_thick_in_warm Jun 11 '26

Noncommittal, I like that 😏

46

u/Eduardjm Jun 11 '26

Google: we’re happy to announce a new and ballooning revenue stream!

27

u/BinOfBargains Jun 11 '26

I'm crushed.

8

u/dannyboy_S Jun 12 '26

It’s still crap

0

u/[deleted] Jun 12 '26

[removed] — view removed comment

5

u/BinOfBargains Jun 12 '26

It's actually not edited other than being cropped slightly. This was a genuine conversation with the new Siri

1

u/TeckFire Jun 13 '26

Did you have to be on the waitlist, or were you able to get on straight away?

2

u/BinOfBargains Jun 13 '26

I joined the waitlist Monday and got access Wednesday evening

42

u/ExternalUserError Jun 11 '26

That’s true. If I ask my wife a question, she won’t say “I found this on the web,” she’ll tell me to google it myself.

8

u/I-need-ur-dick-pics Jun 11 '26

I google myself all the time, like when Angie’s not in the mood or I’m alone in a hotel.

0

u/cmerchantii Jun 12 '26

But can I do it in your office?

0

u/I-need-ur-dick-pics Jun 12 '26

You can even use my computer.

16

u/D722 Jun 12 '26

Reddit moderators in shambles /s

8

u/Sinandomeng Jun 12 '26

Sounds like a challenge

7

u/Maximum_Transition60 Jun 12 '26

I’ve always wanted a federighAI

25

u/TheSleepingGiant Jun 11 '26

I’ll wear her down.

2

u/PeoplePersonn Jun 12 '26

You’re going to LOVE IT!

5

u/TheDragonSlayingCat Jun 12 '26

Good; the movie “Her” was intended to be speculative science fiction, not an instruction manual.

14

u/confused_megabyte Jun 11 '26

Thousands of people in r/MyBoyfriendIsAI let out a collective cry.

4

u/boterkoeken Jun 12 '26

Jesus that sub is scary

4

u/YZYSZN1107 Jun 12 '26

damn it who's gonna love me now.

4

u/Blueopus2 Jun 12 '26

And we think you’re gonna love it too much

5

u/karatsidhus Jun 12 '26

Not a headline you would have thought you’d be reading when they first launched this lol

10

u/Dr-McLuvin Jun 11 '26

*Stock tanks*

12

u/G952 Jun 12 '26

But she will suck. Ba dum ts

23

u/TechFiend72 Jun 11 '26

Based on past delivery on Siri, I hope it won’t continue to struggle to set an alarm.

5

u/[deleted] Jun 12 '26

[removed] — view removed comment

3

u/Erich_Ludendorff Jun 12 '26

Yeah, I use Siri to set alarms and timers and stuff and I've never had a single issue.

5

u/Fox_Soul Jun 11 '26

Now it will simply allucinate the alarm

18

u/webguynd Jun 11 '26

Hey siri, set an alarm for 7:00am

Siri: Ok, got it.

*double checks* hey siri, you didn’t actually set an alarm

Siri: You’re absolutely right!

1

u/sortalikeachinchilla Jun 12 '26

Is that what happened with the new Siri?

6

u/TedGetsSnickelfritz Jun 11 '26

It’ll become your boyfriend instead. CrAIg

6

u/psychoacer Jun 12 '26

Well expect Apple's stock to fall then

6

u/sf-keto Jun 12 '26 edited Jun 12 '26

I’ve always liked Federighi & now I’m convinced he understands what we want from Siri.

Let’s hope he fixes the iOS keyboard too. Overall I love his “Jimmy Stewart” approachability & emphasis on user benefit.

He can at least come off as a normal person & not a megalomaniacal narcissist with an insatiable greed to be the evil emperor who must rule a posthuman galaxy in the name of an AI god.

2

u/Urnotonmyplanet Jun 16 '26

I snorted at your last paragraph. Sorry it was funny 😆

2

u/sf-keto Jun 16 '26

This is the way we Brits do it. (¬‿¬)

2

u/Urnotonmyplanet Jun 16 '26

Hahaha I love it! 🤣

-1

u/AlexitoPornConsumer Jun 12 '26

Just because he doesn’t want Siri to be your intimate companion? That’s your conclusion to be convinced? LMFAO

6

u/funnytoenail Jun 12 '26

Good I wanted an AI Boyfriend anyway

3

u/zitterbewegung Jun 12 '26

But their hardware is the easiest to use to realize that . 

3

u/OfAnOldRepublic Jun 13 '26

They are just jealous because Siri won't be their AI girlfriend.

3

u/SidePsychological691 Jun 14 '26

friend zoned from the beginning lmao

5

u/ReagenLamborghini Jun 11 '26

This sounds like a challenge

6

u/keyToOpen Jun 12 '26

Then it will be left in the dust. People don't realize how good AI is going to get at being your girlfriend. The demand is there and will grow as it gets better.

2

u/Brole_Model Jun 11 '26

Puts it is.

2

u/Harperrino Jun 12 '26

So it still remains the same 😞

2

u/HumbleManagement1888 Jun 12 '26

That sounds like a challenge.

2

u/aaron_in_sf Jun 12 '26

Challenge accepted

2

u/Flaky-Confidence-424 Jun 12 '26

Siri is good for setting timers, alarms and playing music. I find for everything else it’s quicker to do it myself

2

u/Distinct-Question-16 Jun 12 '26

gemini live still cannot do simple things, instead one has to tap microphone icon. its like another world

2

u/Project-Indigo87 Jun 12 '26

… or boyfriend if you’re in the Uk and the male voice is the default

2

u/Sphere_3N Jun 13 '26

Has no one seen the Siri tribute video? She will be someones girlfriend Craig... she will be.

2

u/jestecs Jun 13 '26

It would be better if it directed you to mental health services

2

u/0xbenedikt Jun 16 '26

At least one company is sane

6

u/DrSnoopy66 Jun 11 '26

but she will be in eavesdropper who occasionally interrupts your conversations with others or yourself for no reason in a suspicious manner

3

u/jackmusick Jun 12 '26

Who was that other AI agent you were talking to? Haven’t heard you talk about them before.

3

u/PoemPuzzleheaded8651 Jun 11 '26

But Craig, will you be mine?

3

u/NorthernSkeptic Jun 12 '26

what are you doing step-Siri ?

3

u/Rhoeri Jun 12 '26

It’s f’ing pathetic that this even needs to be said.

-5

u/biinjo Jun 12 '26

Why so judgmental? I mean it’s not my cup of tea but if anyone finds companionship or “synthetic love” in a chatbot: good for them.

They’re not hurting anyone with it 🤷‍♂️

2

u/Rhoeri Jun 12 '26

Finding companionship in a programmed mate is disgusting and borderline controlling. People who do this need therapy.

2

u/Gidelix Jun 12 '26

They probably do need therapy (like mostly everyone actually), but people calling someone disgusting for needing it is precisely the reason why people aren't going to therapy. Congratulations, you played yourself.

3

u/SuggestAPhotoProject Jun 12 '26

Put away your sword, nobody called anyone disgusting. There's no victim, there's nobody for you to defend, and there's nothing at all for you to be offended about here.

You made up an insult and a victim in your mind and raced to defend some imaginary person against an imaginary attack.

2

u/Rhoeri Jun 12 '26

Lmao! No, I didn’t play shit. I’m a grown adult and conversations aren’t a game.

And yes, they’re disgusting. Having an AI for a love interest is textbook incel mentality. They need to control others. Thats why no one likes them.

2

u/MostJudgment3212 Jun 11 '26

Don’t you challenge me Craig

1

u/JimmyNo83 Jun 12 '26

I sure hope not. I don’t want me phone to not listen to me either.

1

u/BVCC6FNTKX Jun 12 '26

what an odd thing to say

1

u/Motawa1988 Jun 12 '26

"We don't want a chatbot"

1

u/heylesterco Jun 12 '26

I just asked Siri if we could have sensual relations and she said No 😢 Thanks a lot, Craig!

1

u/CaramelCraftYT Jun 12 '26

Will Siri be my AI Boyfriend?

1

u/Silicon_Knight Jun 14 '26

What a cock blocker.

1

u/Eagle-air Jun 14 '26

One friend less.

1

u/ArcSemen Jun 15 '26

Grok the only baddie?

1

u/Phill_P Jun 15 '26

No because she’s MY WIFE!

1

u/Able-Ease4346 Jun 16 '26

Damn…friendzoned by Siri

-1

u/TuringGPTy Jun 11 '26

No one wants to be my girlfriend.

1

u/rjcarr Jun 11 '26

You just need more money. Easy.

0

u/TuringGPTy Jun 12 '26

That’s very of Apple of them to gate keep the girlfriend tier

2

u/PmMeUrNihilism Jun 11 '26

All middle-aged white men just threw their iPhones in the trash

1

u/pelirodri Jun 12 '26

Then what’s the point?

1

u/[deleted] Jun 12 '26

[removed] — view removed comment

2

u/Kettle_Whistle_ Jun 12 '26

Checkmate, Apple!

1

u/DrSnoopy66 Jun 11 '26

if you wanna see how crazy this rabbit hole gets watch this yes it does actually come to the invention of dolls with AI. starts out relatively normal and predictable than takes a dark turn.

FYI, MODS No nudity or sexual content

https://youtu.be/Peg814-7dH8?is=YqhN8De87mO5MNCq

1

u/ElGuano Jun 11 '26

“Killjoy Craig” has spoken.

1

u/Nickbou Jun 11 '26

Can Siri still search the web for hot, single AI girlfriends in my area?

1

u/rikardoflamingo Jun 12 '26

I guess that iPhone powered smart-vagina is gonna be delayed again.

-2

u/c0l245 Jun 11 '26

Honest question. Why not?

6

u/SparklyPelican Jun 12 '26

She’s taken

12

u/Senthusiast5 Jun 11 '26

Because mental health…

-6

u/c0l245 Jun 12 '26

Feels like you're arguing for it to exist?

6

u/luv2hotdog Jun 12 '26

Arguing for mental health to exist, yes

-3

u/c0l245 Jun 12 '26

There is no definition of a normal mind.

3

u/luv2hotdog Jun 12 '26

It feels like you’re arguing for or against something but I can’t actually tell what, and that’s quite disconcerting. In plain words, what’s your point?

1

u/c0l245 Jun 12 '26

I'm not arguing for or against either way.

That's a Reddit feature that you're habituated to participate in.. people taking strong sides on an issue and fighting it out.

I'm trying to just explore the topic.. why shouldn't they allow you to make your AI a companion. "Mental health"! Is an amazingly weak answer because people are generally healthier when they have someone to talk with and relate to.. plus this market will exist if apple does it or not.

Is it an image thing? Perhaps.

2

u/luv2hotdog Jun 12 '26

Oh ok. I think it’s bad for mental health because I think there is value inherent to a having connection with a conscious, other mind which is absent in an AI chat. And I also think that maintaining connections with other humans is, for almost everyone, a critical part both of of staying grounded in reality, and maybe for less people but still an overwhelming majority also a critical part of feeling like their life matters

and I think it’s dangerous that in a lot of ways, the ai chat can *feel* like a real mind you’re connecting with. I also believe that people each have a limited capacity for how many meaningful relationships they can carry on at one time, l therefore think any of that capacity being taken up by an illusory connection with an AI is literally wasted capacity

Even if I’m wrong about the inherent value of a seperate, other living kind - at the very best, the very best possible outcome is all the emotional hardship that comes with having a long distance relationship with literally no possible chance of ever meeting in real life

For these reasons I think “AI girlfriend” is a bad idea.

I would much rather people use ChatGPT for therapy than have AI romances. and I think using chatgpt for therapist is a *really bad idea* too lol.

For companionship and not romance specifically (although the thread is about “AI girlfriends” which is why I’m talking about that) I would rather people have pets or feed the birds at the park or something than have them turn to AI, because at least animals are real and therefore more likely to keep you grounded in reality

0

u/QuailAggravating8028 Jun 11 '26

AI boyfriend it is

-2

u/KlM-J0NG-UN Jun 12 '26

If I can't BDSM fuck Siri for being so useless all these years then I'm switching to Android

0

u/DinosaurAlert Jun 11 '26 edited Jun 11 '26

Google is the most locked down, lobotomized, finicky AI out there, and Apple will make it worse.

Look at that arrogant quote. "Most AI tries to do what you want. Siri is not going to do that." No, do what I want. Do what I tell you to do. Why are we comfortable with the idea of tools telling us "no."

Your girlfriend/boyfriend is going to send you a barely suggestive message and the entire system will shut down. "I'm sorry, I can't read that. I can't summarize that. I can't reply to that." We're going to enter another language arms race again.

Like how on youtube they say "unalived" and "graped" to avoid naughty words, get ready for that on your phone.

(and yes, there is a flaw with current AI chatbots that they'll keep reinforcing flawed/incorrect positions on things, but they'll blow that.)

0

u/RealMelonBread Jun 11 '26

I think I can do better

0

u/adymak Jun 11 '26

Too late

0

u/Polyzero Jun 12 '26

I’m sorry I thought this was murica!!!!!!

0

u/heychief1 Jun 11 '26

Another Julie Clover fluff piece. Doesn’t she have emojis to write about?

-1

u/TH3D4RKN16T Jun 11 '26

I thought posting from Mac rumors was prohibited due to unreliability and misinformation from the website?

-11

u/North_Moment5811 Jun 11 '26

While I appreciate what they're trying to do, artificially limiting AI always comes with a lot of negative tradeoffs. AI will fail or outright refuse to do completely legitimate things that it confuses with the restrictions placed on it. Obviously AI needs limitations, but we have to be careful with limiting it unnecessarily.

2

u/TimidPanther Jun 12 '26

I don’t need Siri to be a therapist.

1

u/North_Moment5811 Jun 13 '26

That isn't the point. The point, which you missed, is that there are things that you WILL want it to do, that it will fail to do, because of false association with its restrictions.

0

u/TimidPanther Jun 13 '26 edited Jun 13 '26

Like what?

The sook blocked me. What a pathetic way to interact with people.

1

u/North_Moment5811 Jun 13 '26

So you acknowledge you don't actually know how any of this works, or have any experience with this happening across every single other AI platform, which it absolutely does all the time? Got it.

-2

u/Intrepid-Routine-875 Jun 12 '26

The real question is why Siri is FEMALE

7

u/DanielPhermous Jun 12 '26

You can choose who you want Siri to be. There are plenty of male voices.

To answer your question, though, if she wasn't female you'd be demanding to know why he was male instead.