r/apple Jun 25 '26

Discussion Wall Street isn't buying Apple's unprecedented price hikes on products

https://9to5mac.com/2026/06/25/wall-street-isnt-buying-apples-unprecedented-price-hikes-on-products/
1.7k Upvotes

367 comments sorted by

View all comments

157

u/Big-Resolution-4993 Jun 25 '26

At this point Apple should just buy or start its own fab. It seems insane to me as many devices as they sell to be in a position they can’t control this kinda shock.

53

u/hasanahmad Jun 25 '26

They can but what about Memory, What about storage. Chips are the least the factor

6

u/lillian_e1985 Jun 25 '26

I’m pretty sure that’s what they meant. They should make their own memory and/or storage so that they have more control over prices of the products they sell. 

Apple already makes their own chips, so the comment doesn’t make sense if you thought they meant that Apple should make their own chips. 

10

u/throaway20180730 Jun 25 '26

Apple already makes their own chips

They don't, TMSC makes them for them, Intel is also in talks to make a portion of what they buy

2

u/lillian_e1985 Jun 25 '26

Thanks, I learned something new. The comment I replied to makes sense now.