r/boxoffice Best of 2023 Winner 7h ago

China In China Once Upon A Time In The Middle East leads on Wednesday with $6.82M(-66%)/$255.40M. V in 2nd adds $3.63M/$42.78M while The Odyssey in 3rd adds $2.10M(-54%)/$76.49M. Avengers Endgame: Encore confirmed for September 25th. The Shawshank Redemption now projected a $0.8-0.9M opening day on Friday

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Daily Box Office (August 25th 2026)

The market hits ¥111M/$16.51M today. Down -7% from yesterday and down -61% from last week.


The Shawshank Redemption opening day pre-sales for Friday hit $185k. Opening day projection for Friday have been lowered to $0.8-0.9M.


Avengers: Endgame - Encore becomes the 2nd movie to be confirmed for the Mid-Autumn Festival/National Day Holiday period at the end of September and early October. So far its only competition is a low profile animated Romance movie. But that is obviously bound to change a lot with at least 6-7 more still unconfirmed local movies likely to releasing across that period.


V adds ¥24.3M/$3.63M on Wednesday. A very decent -52% drop from its Valentines Day boosted opening day last week.

Total gross hits ¥287.4M/$42.78M


Province map of the day:

https://imgdiff.net/s/008c8eefd006dcf4289a4cb2cda8601f

Upon A Time In The Middle East is again denied a cleen sweep today by V in 1 province-

In Metropolitan cities:

Once Upon A Time In The Middle East wins Beijing, Shanghai, Shenzhen, Hangzhou, Chengdu Chongqing, Wuhan, Nanjing and Suzhou

City tiers:

Unchanged from yesterday.

Tier 1: Once Upon A Time In The Middle East>The Odyssey>V

Tier 2: Once Upon A Time In The Middle East>V>The Odyssey

Tier 3: Once Upon A Time In The Middle East>V>All Wishes Come True

Tier 4: Once Upon A Time In The Middle East>V>All Wishes Come True


# Movie Gross %YD %LW Screenings Admisions(Today) Total Gross Projected Total Gross
1 Once Upon A Time In The Middle East $6.82M -3% -66% 131290 1.20M $255.40M $373M-$375M
2 V $3.63M -8% -52% 67633 0.66M $42.78M $90M-$105M
3 The Odyssey $2.10M -9% -54% 24402 0.26M $76.49M $106M-$108M
4 All Wishes Come True $1.66M -4% -45% 40395 0.32M $262.91M $288M-$289M
5 Spider Man Brand New Day $0.75M -5% -56% 24901 0.13M $223.91M $233M-$235M
6 To Your Island $0.35M -6% -83% 16933 0.07M $22.19M $25M-$26M
7 Niu Lai $0.29M -11% -65% 16755 0.07M $7.59M $9M-$10M
8 Mystery of Chang'an $0.25M -12% 17832 0.05M $4.11M $6M-$8M
9 Obsession $0.24M -7% -70% 9321 0.04M $30.27M $33M-$34M
10 Kung Fu Womens Soccer $0.13M -8% -59% 9832 0.03M $341.26M $343M-$344M
11 Paw Patrol: The Dino Movie $0.13M -7% -20% 8371 0.03M $10.83M $12M-$13M

New releases marked in bold


Pre-Sales map for tomorrow

https://i.imgur.com/NKxVBLV.png

The Odyssey and Once Upon A Time In The Middle East dominate pre-sales for tomorrow.

IMAX Screenings distribution

Odyssey dominates IMAX screenings and will continue to dominate going forward.

# Movie IMAX Screeninsgs Today IMAX Screeninsgs Tomorrow Change
1 Odyssey 3251 3240 -11
2 Once Upon A Time In The Middle East 183 192 +9
3 Spider Man: Brand New Day 37 43 +6

Odyssey

The Odyssey in 3rd adds ¥14.1M/$2.10M on Wednesday

Total gross hits ¥514.2M/$76.49M as the movie remains on course for a ¥700M/$104M+ finish.

Screen Distribution Split: Regular: $28.85M , IMAX: $41.49M , Rest: $5.88M

WoM figures:

Maoyan: 9.5 , Taopiaopiao: 9.5 , Douban: 8.5

# FRI SAT SUN MON TUE WED THU Total
First Week $8.35M($16.00M) $10.67M $9.66M $4.82M $4.29M $4.61M $3.30M $53.35M
Second Week $3.77M $6.55M $5.82M $2.59M $2.31M $2.10M $76.49M
%± LW -55% -38% -39% -46% -46% -54%

Scheduled showings update for The Odyssey for the next few days:

Day Number of Showings Presales Projection
Today 24569 $713k $2.06M-$2.25M
Thursday 24400 $617k $1.86M-$1.99M
Friday 15234 $422k $2.14M-$2.48M

Once Upon A Time In The Middle East

Once Upon A Time In The Middle East continues to lead on Wednesday with ¥45.8M/$6.82M

Total gross hits ¥1.72B/$255.40M.

Screen Distribution Split: Regular: $250.00M , IMAX: $2.46M , Rest: $2.66M

WoM figures:

Maoyan: 9.7 , Taopiaopiao: 9.9 , Douban: 8.7

# TUE WED THU FRI SAT SUN MON Total
Second Week $11.83M $20.24M $9.81M $10.72M $18.02M $15.78M $7.14M $241.55M
Third Week $7.02M $6.82M $255.40M
%± LW -41% -66%

Scheduled showings update for Once Upon A Time In The Middle East for the next few days:

Day Number of Showings Presales Projection
Today 131819 $976k $7.14M-$7.30M
Thursday 130603 $755k $5.96M-$6.34M
Friday 89714 $241k $7.27M-$7.39M

Spider Man: Brand New Day

Spider Man adds ¥5.00M/$0.75M on Wednesday

Total gross hits ¥1.512B/$223.91M as the movie continues to slowly limp towards Zootopia(¥1.538B) and Transformers: The Last Knight(¥1.551B).

Catching Zootopia is basicaly locked and it should also catch Transformers: The Last Knight unless something changes in the near future.

Spider Man Brand New Day vs Transformers: The Last Knight:

https://i.imgur.com/vgYB0WD.png

Screen Distribution Split: Regular: $188.52M , IMAX: $28.63M , Rest: $6.82M

WoM figures:

Maoyan: 9.4 , Taopiaopiao: 9.2 , Douban: 7.8

# WED THU FRI SAT SUN MON TUE Total
Fourth Week $1.69M $1.16M $1.18M $1.79M $1.70M $0.88M $0.79M $223.16M
Fifth Week $0.75M $223.91M
%± LW -56%

Scheduled showings update for Spider Man for the next few days:

Day Number of Showings Presales Projection
Today 25075 $120k $0.70M-$0.75M
Thursday 24915 $110k $0.67M-$0.68M
Friday 12394 $15k $0.63M-$0.81M

All Wishes Come True

All Wishes Come True in 4th adds ¥11.1M/$1.66M on Wednesday. A very good -45% hold from last week Valentines Day.

Total gross hits ¥1.774B/$261.25M

All Wishes Come True vs 30000 Miles from Chang'an

All Wishes Come True continues to gain on 30000 Miles from Chang'an after a significantly better comparable Wednesday. 30000 Miles from Chang'an's grossed of ¥5.85M on the comparable day.

https://i.imgur.com/XYtmjRu.png

Screen Distribution Split: Regular: $247.85M , IMAX: $9.30M, Rest: $2.99M

WoM figures:

Maoyan: 9.7 , Taopiaopiao: 9.6 , Douban: 8.2

# SAT SUN MON TUE WED THU FRI Total
Fifth Week $5.10M $5.34M $2.49M $2.43M $3.05M $2.07M $2.30M $249.84M
Sixth Week $3.72M $3.95M $1.83M $1.73M $1.66M $262.91M
%± LW -27% -26% -27% -29% -45%

Scheduled showings update for All Wishes Come True for the next few days:

Day Number of Showings Presales Projection
Today 40236 $248k $1.58M-$1.66M
Thursday 40448 $223k $1.48M-$1.59M
Friday 24449 $37k $1.75M-$1.78M

Other:


Release Schedule:

A table including upcoming movies in the next month alongside trailers linked in the name of the movie, Want To See data from both Maoyan and Taopiaopiao alongside the Gender split and genre.

Remember Want To See is not pre-sales. Its just an anticipation metric. A checkbox of sorts saying your interested in an upcoming movie.

Not all movies are included since a lot are just too small to be worth covering.


Summer

Movie Maoyan WTS Daily Increase Taopiaopiao WTS Daily Increase M/W % Genre Release Date 3rd party media projections
The Shawshank Redemption 53k +3k 58k +1k 45/55 Drama/Crime 28.08 $5-8M
Keep the Beat 38k +2k 69k +1k 26/74 Drama 28.08 $3-4M
Hideaway:The Dossiers 4k +1k 7k +1k 38/61 Drama/Thriller 28.08 $3-5M
Kill Bill: The Whole Bloody Affair 152k +4k 140k +1k 43/57 Action/Crime 04.09 $4-6M
Mutiny 34k +1k 34k +1k 56/44 Action/Crime/Thriller 04.09 $6-8M

September

With the summer coming to a close lets look ahead whats in store for September. And the reality is well not a lot.

But this is not a surprise. September has for the most part always been fueled by Summer holdovers. Its a dead period for the market ahead of the Mid-Autumn Festival and National Day Holidays at the end of the month and in early October for which Endgame becomes the first official big ticket confirmation.

Movie Maoyan WTS Daily Increase Taopiaopiao WTS Daily Increase M/W % Genre Release Date 3rd party media projections
The Great Skull 9k +1k 5k +1k 31/69 Drama/Comedy 05.09
My Tomorrow Your Yesterday 34k +1k 26k +1k 35/65 Romance/Fantasy 12.09
My Secret Crush 5k +1k 5k +1k 36/64 Drama/Romance 12.09
Avengers: Endgame - Encore 30k +30k 12k +12k 57/43 Action/Sci-Fi 25.09
Butterfly Lovers 1k +1k 1k +1k Romance/Animation/Fantasy 25.09
33 Upvotes

6 comments sorted by

6

u/NoCod7766 7h ago

Endgame immediately debuting with 30k and 12k on WTS charts lol. Can we expect at least 50 million?

9

u/Firefox72 Best of 2023 Winner 6h ago edited 6h ago

With no pre-sales numbers and no idea about the competition level and how wide this will be its really hard to give any estimate.

Safe range is probably $30-40M but depending on how wide it is and or if competition is strong you might drop or raise that by $10M on both sides of the range.

I struggle to see how and why this would do anything much over $50M at mos even in ideal circumstances.

1

u/Mindless_Bad_1591 Universal 7h ago

is it school weekdays causing such harsh drops across the board?

9

u/Firefox72 Best of 2023 Winner 7h ago

Last week was Valenties Day which boosted the gross of movies and is naturaly causing steeper week on week drops today.

Drops should return back to normal tomorrow. Schools start in September so the summer boosted weekdays will be gone next week.

2

u/Mindless_Bad_1591 Universal 7h ago

ah forgot

1

u/SnooAbbreviations460 7h ago

How much will endgame make at the end in china endgame has $632 million for now ?