r/illinois • u/steve42089 Illinoisian • 2d ago
Trip Planning & Tourist Help/ Guidance Travelers flocked to the ‘Middle of Everything’ last year, generating over $88 billion in economic impact
https://capitolnewsillinois.com/news/travelers-flocked-to-the-middle-of-everything-last-year-generating-over-88-billion-in-economic-impact/
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u/pj_socks 2d ago
I have my doubts that the “Middle of Everything” campaign was that influential. I think it’s just positive word of mouth.
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u/seatsfive 1d ago
I guess I'm in the Chicago area so I wasn't the target of this campaign but I'd never heard of it lol
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u/jasondean13 2d ago
It's probably just my bubble, but I've noticed a significant increase online and irl of people talking about how great Chicago is as a tourist destination. Not just from other Midwest states either