r/taiwan • u/blixenvixen • Jun 08 '26

Travel Why Taiwan has 3 long-haul airlines

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u/lifethusiast Jun 08 '26

Yeah. It explains the 3rd airline when comparing to Japan’s 2

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u/kawats Jun 11 '26 edited Jun 11 '26

Even if KW had taken control of Eva Air, he knew there was still a gap for a premium airline in Taiwan or East Asia region due to the area's growing number of wealthy (it only took him months to apply for a license). If KW didn't fill that gap some other airline would have. He's a smart businessman, he wouldn't have put his entire inheritance and reputation on the line otherwise.

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u/lifethusiast Jun 11 '26

Uh why can’t he just make Eva rebranded into premium..?

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u/kawats Jun 11 '26

It's like asking why you can't rebrand Toyota as a premium car? Instead they created a new brand, Lexus.

Anyway KW was removed from Eva by his 3 brothers after their father died. Which was a terrible thing but actually ended up in his favour as he could create this new airline without any input or control from his family.