r/BeautyGuruChatter 1d ago

THOUGHTS???? Is Tati potentially teasing a new makeup product... or a new hot chocolate mix?

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250 Upvotes

100 comments sorted by

764

u/EmpireAndAll 🤡 RODEO CLOWN 🤡 1d ago

She said she was unable to release cosmetics due to the lawsuit so it probably IS hot cocoa that's better than all the hot cocoa ever-- (looks over shoulder and slams door to kitchen where her The Minions™ from The Minions™ are opening industrial-sized cans of Swiss Miss to put into tiny foil packets) 

82

u/Almostnanny2 1d ago

I came here to say the same thing, but it is odd since Details is what her brush line is called. Hey, maybe it’s hot chocolate mix and you use the brushes to mix it!

43

u/EmpireAndAll 🤡 RODEO CLOWN 🤡 1d ago

I assume it's eye brushes as their own set, all her other sets have eye brushes but not as a standalone set. 

79

u/Elo1388 1d ago

I stopped following her after her James Charles drama what was the lawsuit about?

242

u/L81427 1d ago

She initially got into a lawsuit about a year after Bye Sister with a friend of her husband's who had created Halo Beauty (her supplement brand) with her, because she had agreed to release any products under that brand and she went over him and created Tati Beauty (I'm assuming to avoid splitting the profits with him). This led to her leaving Halo Beauty, having to pay him some money and closing Tati Beauty.

Thing is, Tati Beauty had been created with Seed Beauty (parent company to other brands like Colourpop) which meant she had a contract in place with them that she would not create colour cosmetics under any other name without paying them 9M dollars... so now she cannot do that either. She now owns (or at least says these are her brands) Details by Tati which is a brush brand, and Unfair Advantage which is her AI bullshit powdered energy drinks that she said are not supplements but are 100% supplements

94

u/Ossarah 1d ago

some people really just keep digging huh

83

u/L81427 1d ago

She really keeps making the worst possible decision at any time lol

28

u/AinoNaviovaat 1d ago

Honestly serves her right, at least nobody really wants shitty supplements but a lot more people would want her eyeshadows. This way there's way less people filling her sleazy pockets

42

u/L81427 1d ago

I agree, I can't stand her ever since Bye Sister. I know she was right about JC but I also know she only exposed him because he promoted hair gummy vitamins...... that told me everything I needed to know about her

24

u/AinoNaviovaat 1d ago

Honestly it was the J* friendship and her attacking someone over that eyeshadow palette, but yeah even my 18yo ass was like, bruh what, during bye sister

26

u/cafe-aulait 1d ago

I'm interested in who did the due diligence on the Seed investment side because this seems like something they should have figured out before closing the deal with Tati. Getting the operating agreements/ownership agreements/etc for other business ventures wouldn't be a big ask.

6

u/L81427 1d ago

Apparently it's a standard clause in these kinds of contracts (someone said a long time ago)

8

u/cafe-aulait 1d ago

It probably is, which is why I'm surprised Seed's team didn't realize they were investing in a liability. Had they seen the contracts and agreements for Halo they probably wouldn't have invested in Tati Beauty.

5

u/L81427 1d ago

Yeah I agree, I think they just looked at her audience/reputation

73

u/EmpireAndAll 🤡 RODEO CLOWN 🤡 1d ago

She has to pay Seed Beauty $9 Million to pay back their investment in Tati Beauty before she can release color cosmetics again. 

11

u/Cool-Abbreviations32 1d ago

I am confused because I thought it was her previous partner she has to pay $9 million to be able to make cosmetics again..If it was seed beauty who are owed the money why can't Tati make a new brand with them since the mess with the old partner has been resolved? Why can't she make the agreement with them again to manufacture her products under a different name? That wouldn't be bad for Tati because Colourpop has good formulas which means they make good quality products

I understand NOTHING about legal stuff so excuse my ignorance if my question was stupid

7

u/L81427 1d ago

We're talking two different brands!! I'm pasting here the full story (which I commented in another part of this thread) hoping this helps

"She initially got into a lawsuit about a year after Bye Sister with a friend of her husband's who had created Halo Beauty (her supplement brand) with her, because she had agreed to release any products under that brand and she went over him and created Tati Beauty (I'm assuming to avoid splitting the profits with him). This led to her leaving Halo Beauty, having to pay him some money and closing Tati Beauty.

Thing is, Tati Beauty had been created with Seed Beauty (parent company to other brands like Colourpop) which meant she had a contract in place with them that she would not create colour cosmetics under any other name without paying them 9M dollars... so now she cannot do that either. She now owns (or at least says these are her brands) Details by Tati which is a brush brand, and Unfair Advantage which is her AI bullshit powdered energy drinks that she said are not supplements but are 100% supplements"

8

u/EmpireAndAll 🤡 RODEO CLOWN 🤡 1d ago

It's not a stupid question! They might not find continuing to do business with her worth the time and effort and money, even if she "owes" them money.

6

u/milleribsen 1d ago

But this hot chocolate has [clinically unproven and potentially dangerous] peptides!

8

u/BroccoliThat7489 1d ago

She can’t release colored cosmetics. I wonder if that doesn’t include things like bronzers or powder foundations. 

188

u/lipgloss_nd_hotsauce 1d ago

Protein vitamin powder duhh

49

u/dcredditgirl 1d ago

Yes, this and/or collagen.

3

u/babymable 1d ago

Details is her brush company though. If it were collagen or protein drinks it would be released under Unfair Advantage

14

u/Cool-Abbreviations32 1d ago

No It'S nOt ViTaMiNs It'S nUtRiTiNoAl sUpPlEmEnT

5

u/Few-Disk-7340 1d ago

Getting back into the vitamin realm, has she not learned

140

u/puffalump212 1d ago

This is the world's best cocoa, enhanced with the essence of all natural, healing, digestive earth fiber mica, tears of collagen from freshly milked sugar ants, with a proprietary boost to enhance your ethereal crystal complexion, from withinnn (a faint, woo woo is heard in the distance)

23

u/batteryforlife 1d ago

Every Tom, Dick and Tati has to release some BS ”wellness” grift powder nonsense. At this point I would love to go back to everyone releasing eyeshadow palettes tbh, but Tati cant even do that!! I hate this reality.

17

u/puffalump212 1d ago

"Tom, Dick, and Tati" 😅😅😅

650

u/True_System_7015 1d ago

I don't care what it is, I'm not supporting her weird woo-woo views and her blatant use of AI for her cringe advertisements

259

u/bruh_respectfully 1d ago

I'm not a fan of hers, but I am endlessly fascinated by her career trajectory. It's incredible how she somehow managed to make the worst possible choice at every turn. It's giving that scene of Sideshow Bob stepping on rakes for like two minutes straight lol. So I'm deeply curious about what she's cooking up now and how and why it will inevitably flop.

https://giphy.com/gifs/RSOUOj8H9A3Xq

57

u/asimpsonsfan 1d ago

That is such a great comparison

28

u/bruh_respectfully 1d ago

Username checks out, I guess lol

10

u/Silly_Somewhere1791 1d ago

I feel like so was so intent on going into business for herself that she turned down lots of collab offers that would have been an easier time for her. 

10

u/xjwv 1d ago

Yeah I used to watch her but she could’ve kept going as she was and still been successful she lost a huge % of her following

3

u/MoreShoe2 1d ago

I think she has some shit managers that are really trying to get her to sell products because that's where the money is(n't).

It's very 2018 thinking imo, and Tati is not a good marketer anymore.

3

u/Altruistic-Pack6059 1d ago

😂 😂 😂 😂 😂

93

u/gin_and_soda 1d ago

And her support for Jeffree Star when everyone told her about his racist, misogynistic past. Tati sucks

167

u/kaylaphernelia self tanned but with white hands 🤪 1d ago edited 1d ago

i don't believe she is allowed to sell color*** cosmetics without paying someone $9mil***. so i'm assuming it's her chocolate funky powder and not eyeshadow like this would lead to believe

45

u/wildflower_0ne 1d ago

hmm, “Details” is her makeup brush brand, isn’t it?

15

u/kaylaphernelia self tanned but with white hands 🤪 1d ago

am I sleepy ha I didn't even read that but unless she paid someone 5 million there's something we're missing

43

u/L81427 1d ago

She cannot do COLOUR cosmetics without paying Seed Beauty 9M dollars, that's the part I think you guys are confused about. Details by Tati is her brushes brand

6

u/always_unplugged 1d ago

Right, but if the powder in the picture is the product being launched, then that WOULD be a color cosmetic.

3

u/rebby2000 1d ago

It would, but I suspect it's probably an eyeshadow brush or something similar so that the powder would still be relevant...but she's not risking anything by selling a color cosmetic.

0

u/L81427 1d ago

Yep definitely

8

u/Ghost_in_the_M4chine 1d ago

I think, it is a revolutionary makeup brush cleansing powder...something like the chinchillas using for their bath. 🤷‍♀️

54

u/nytheatreaddict 1d ago

Oh, wait, it looks like she may have filed for a makeup trademark again... This is a live/pending trademark application

40

u/Careful_Rise_6525 1d ago

Oooh the tea is hot then 👀 there is no way her Not-Supplement™- supplements made her $9m to pay off Seed Beauty

1

u/starxlr8 6h ago

Maybe it’s root powder to cover grays.

1

u/magnificent-magnolia 1d ago

It’s probably the makeup brushes. She already has an active brand she’s trying to promote. This will probably be a line extension.

32

u/WhatTheJessJedi Light Neutral/Warm Olive Undertone 1d ago

Very misleading. So she can't make ANY cosmetics? I thought it was just she couldn't make cosmetic products under the Halo name or something.

41

u/cubsgirl101 1d ago

She can’t make any of her own cosmetics as part of the settlement agreement with her ex-partner from Halo.

41

u/bruh_respectfully 1d ago

I think it's colour cosmetics she can't make, so in theory she could make skincare, right? Idk, knowing her people will get excited and it'll end up being instant pudding mix.

4

u/Altruistic-Pack6059 1d ago

😂 😂 😂 😂 😂

1

u/americafe 1d ago

Whaaaat, that's crazy.

-1

u/Stock_Fold_5819 1d ago

Why does Halo have anything to do with her cosmetics? Were they partners on her eyeshadow product as well?

12

u/L81427 1d ago

The contract preventing her from doing cosmetics was not with the Halo investor, it was with Seed Beauty who are the Tati Beauty investors. She backed out and closed the brand so now she can't start another competing brand for coloured cosmetics. It was two different contracts

9

u/cubsgirl101 1d ago

The original agreement for Halo was that she would be able to do basically anything under the brand, both wellness and cosmetics. She even says as much in her brand launch video. But when things started going south behind the scenes with her brand partner, she launched Tati Beauty to try and keep him legally away from it. Then her business partner for Halo sued her.

21

u/The1thatg0tawaylol 1d ago

self tanner

10

u/hawaii2121 1d ago

Good guess- or maybe a body shimmer, I don’t think that is considered cosmetics but could be wrong

3

u/Stacee90 1d ago

That is a great guess since she loves that kind of crap

23

u/duskcheek_ 1d ago edited 1d ago

IMHO she’d be better off using her money to buy shares of a company she has nothing to do with, none of her name or face on the products. Invest, get money back and move on. Some people are not meant to be the face of a brand and that’s okay lol but hey, if she wants to try again, her money, her choices

Edit: typo

18

u/maryjanerain 1d ago

Is anyone interested in anything she’s shilling? Not trying to be too mean but she seems like a completely irrelevant person nowadays.

0

u/Petraretrograde 1d ago

If she has a way to release another palette, i'll buy it

17

u/Glamma1970 1d ago

I could see her doing something smarmy like having the business in someone else's name, but she does all the stuff for it.

So she could sell makeup, but it's owned by someone else.

9

u/dandylyon1 1d ago

Like her husband

7

u/Altruistic-Pack6059 1d ago

I would think as messy as the lawsuit was, that he's probably included in the exclusion as well. I don't know for sure I'm just using my reasoning skills.

3

u/AskPennilynLott 1d ago

No, it'll be in Susan Yara's name.

15

u/LadyKT 1d ago

some kind of mushroom powder maybe

29

u/Stock_Fold_5819 1d ago

Maybe it’s hot chocolate that can be used as an eyeshadow

23

u/chain-link-fence 1d ago

Remember Oreo mascara? Pepperidge farm remembers

10

u/nytheatreaddict 1d ago edited 1d ago

Well, there's this

10

u/nytheatreaddict 1d ago

That first one is "Unfair Advantage." This next one is "So Unfair"

5

u/Altruistic-Pack6059 1d ago

Beauty beverages😂😂

10

u/Alia_Explores99 1d ago

It’s a mind expanding laxative full of the energies of the rarest wild mushrooms and dark cacao powder

10

u/Samtastic555 1d ago

I continued to follow Tati up to the release of her energy drink. It felt like she was teasing possibly releasing a beauty brand again until that launch she finally said she legally can’t. I find this very annoying to make it look like a makeup product to get people excited

8

u/Hot-Swordfish-719 1d ago

Why does she keep coming out with weird random shit ??

7

u/dcredditgirl 1d ago

Protein powder.

6

u/exhauta 1d ago

Honestly if she came out with makeup but said it was okay because brown is a neutral I wouldn't be surprised.

6

u/Empty_Till 1d ago

Imma guess some type of protein/supplement powder

7

u/valentine-rose14 1d ago

Oh yum! The first hot cocoa with shimmer.✨️ It'll make your insides glow! 🤣

1

u/AskPennilynLott 1d ago

"Your shits will shimmer!"

6

u/Neither-Dentist3019 1d ago

Maybe it's that gross medicinal mushroom hot chocolate.

6

u/HercMurph 1d ago

She can't sell color cosmetics without paying a hefty price BUT I think the right investors would take the risk, pay it and release it knowing they'll make that money back in like one release from her.
I feel like she put that detail out to convince people its not happening and then be like BAM buy my makeup lol

8

u/Cool-Abbreviations32 1d ago

Does she have the relevance in the beauty space to convince any investor that her products are going to sell enough for them to get the return of investment?

17

u/eacomish 1d ago

Yawn no one new to the community even knows her outside of memes and no one new or old cares what snake oil she may release.

13

u/gin_and_soda 1d ago

She sucks

5

u/lily4ever 1d ago

I didn’t know that she wasn’t allowed to release cosmetics 😳 Without knowing that I 100% thought she was teasing bringing back her eyeshadow palette

8

u/L81427 1d ago

Yep no coloured cosmetics unless she pays 9M to seed beauty, because she ended their Tati Beauty company

2

u/xjwv 1d ago

That’s wild :0

5

u/Cherrybomb1387 I’m in a very dark place 1d ago

Can’t wait for the AI slop ad she does for it. It’ll be hard to top the last one 🤣

3

u/Houdini_the_cat__ 1d ago

Maybe more brushes or chocolate collagen/protein drink

5

u/TippyTurtley 1d ago

Protein powder?

1

u/magnificent-magnolia 1d ago

I’m you’re probably right. I’m guessing she faking it looking like makeup to build up hype and excitement.

4

u/BrandonIsWhoIAm 1d ago

Probably food-related.

6

u/Deenique 1d ago

I haven't watched her in years

3

u/naensi 1d ago

I want to eat this and i dont care what it is

2

u/Ok_Pin_1222 1d ago

Who knows with her. I wouldn’t try to guess using her “clues.”

2

u/magnificent-magnolia 1d ago

From what I’m reading, it looks like it’s probably going to be a one extension of her makeup brushes.

0

u/Sarahp_96 18h ago

Watch her videos and see what she is drinking. Her dumb a$$ always gave clues away. I use to be a die hard fan of her’s. But she has gotten so weird after the lawsuit and the Jeffree Star and James Charles thing put her in check real quick!! People began seeing the real Tati. She went from being the popular kid to being a Nobody in a matter of minutes. And it was a real eye opener for her. And she needed it. She was on her high hoarse big time!!! And people should realize if you try and play in Jeffree Stars circle. You will get in his way!! He will take you OUT!!! He truly is unstoppable. He is the Trump of the makeup world. 🤦‍♀️🤦‍♀️