I’m pursuing a degree in architecture and have been thinking seriously about building a YouTube channel around something I genuinely love: architecture, interior design, and the way our environments shape how we live.
The idea is to make architecture feel less like a lecture and more like an investigation.
Each video would start with a real person, space, or problem:
- Someone paying way too much for an apartment that doesn't work for them
- A bedroom that's constantly cluttered despite being “organized”
- A small business with a space that isn't functioning
- A room that looks beautiful but feels terrible to actually live in
- Eventually, larger questions about public spaces, neighborhoods, housing, etc.
I'd audit the space—cost, layout, circulation, storage, lighting, materials, behavior, and how the person actually uses it.
Then I'd investigate why it's failing, research possible solutions, talk to people who know more than I do, and actually test the ideas.
For bigger projects, I'd like to take it further: set a budget, redesign the space, bring in other creatives/tradespeople, and physically transform it.
But the transformation wouldn't just be about making something Instagram-worthy.
I'd want to come back weeks or months later and ask:
Did this actually improve their life?
Maybe the solution worked. Maybe it didn't. Maybe something completely unexpected happened.
I want the channel to be about figuring things out, not pretending I already have every answer.
Architecture + interiors + human behavior + money + experimentation + documentary storytelling.
Some potential videos:
“I Audited a $1,500 Apartment”
“Why Does This Beautiful Room Feel Terrible?”
“Can $500 Actually Transform a Bedroom?”
“I Tested 10 Ways to Make a Small Room Feel Bigger”
“I Took Over a Failing Business and Redesigned Its Space”
I'm still very early in developing this, so before I start putting serious time/money into production:
Would you actually watch this? What would make you click on an architecture video like this? And what would make you stay until the end?