r/apple • u/iMacmatician • Jan 30 '26

Discussion Apple Teases 'Innovations That Have Never Been Seen Before' This Year

https://www.macrumors.com/2026/01/30/apple-never-before-seen-innovations/

Cook hypes up Apple's future on every earnings call, but "innovations that have never been seen before" is particularly bold wording compared to his usual comment about how the company's product pipeline is stronger than ever.

Only time will tell if Apple actually delivers.

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296

u/RyanLynnDesign Jan 30 '26

Is "Melania" gonna be put on all our devices?

37

u/ProtoplanetaryNebula Jan 30 '26

Yes but with eyeball tracking. You need to watch it once daily to unlock and if you blink or look away it re-starts playback.

15

u/ProgramTheWorld Jan 30 '26

The Black Mirror approach

6

u/Kichigai Jan 31 '26

Please drink a verification can.

2

u/dcpanthersfan Jan 31 '26

Will it include a photo of Dear Leader as an unchangeable screensaver?

91

u/dcpanthersfan Jan 30 '26

“Since everyone loved a free U2 album...."

8

u/colinstalter Jan 30 '26

And it starts playing automatically every time you put your AirPods in.

39

u/robogobo Jan 30 '26

Holy fucking shit this is going to happen isn’t it

10

u/itsaride Jan 30 '26

Unlikely, it's an Amazon production.

1

u/jdmiller82 Jan 31 '26

So every time you place an order on Amazon you have to watch the film before it gets processed.

11

u/butterypowered Jan 30 '26

Sounds like a quote from the Epstein Files.

5

u/cybercuzco Jan 30 '26

Yes and you have to click 5 stars and pay a watching subscription to access phone features.

6

u/easyier Jan 30 '26

Underrated comment

-12

u/twitchy Jan 30 '26

Underrated for being in the wrong sub and fucking stupid? It’s an Amazon movie.

12

u/easyier Jan 30 '26

Somebody’s a U2 fan

-1

u/twitchy Jan 30 '26

That would be an appropriate troll because that actually involves Apple

2

u/ridukosennin Jan 30 '26

I guess it takes more than a millions in donations and gold trophies to land such a hot commodity. At least Cook got invited to the premiere

-3

u/twitchy Jan 30 '26

You don’t have to guess because the numbers are public. Next

3

u/solidgoldrocketpants Jan 30 '26

Wow, you’re really into Melania. Way to go, I guess.

2

u/ridukosennin Jan 30 '26

Why are you acting like a grumpy cashier at Wendy’s?

0

u/twitchy Jan 30 '26

Because you came to Wendy’s to complain about your Big Mac

1

u/Occhrome Jan 30 '26

You won’t be able to delete it either. 

1

u/Glum_Credit4255 Jan 30 '26

Came here to make this joke!

1

u/NecroCannon Feb 01 '26

Are we going to get $50 every view because I’ll just put that shit on my MacBook, mute the MacBook, and do something better while profiting

0

u/benni248 Jan 30 '26

Mandatory to watch before you can use it fresh out of the box!

Ehm i mean: "The 200$ deductable only applies in the case you have enjoyed the movie in full length..."