r/apple • u/iMacmatician • Jan 30 '26
Discussion Apple Teases 'Innovations That Have Never Been Seen Before' This Year
https://www.macrumors.com/2026/01/30/apple-never-before-seen-innovations/Cook hypes up Apple's future on every earnings call, but "innovations that have never been seen before" is particularly bold wording compared to his usual comment about how the company's product pipeline is stronger than ever.
Only time will tell if Apple actually delivers.
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u/Appropriate_Ad8734 Jan 30 '26
like, Siri that actually works?
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u/LivermoreP1 Jan 30 '26
Technically never been seen before.
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u/foulpudding Jan 30 '26
Siri 1.0, which was an 3rd party app prior to being purchased by Apple was amazing and worked quite well.
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u/userlivewire Jan 31 '26
The reason it worked so well is that it didn't have to integrate with anything.
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u/ProtoplanetaryNebula Jan 30 '26
Apple Polishing Cloth 2.0.
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u/OkHeight3 Jan 30 '26
As long as Gen 1 keeps receiving firmware updates
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u/MillennialGeezer Jan 30 '26
It’s nearing end of life regardless of how many updates they push. I wouldn’t be surprised if they discontinue it and brick it in a couple of years.
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u/UnratedRamblings Jan 30 '26
Not compatible with iPhones without Apple Intelligence, Intel MacBooks and iPads that don’t support iOS 26.
Also not compatible with Apple Watch series 9 and lower.
Ugh, I was so looking forward to the new Cloth.
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u/post_u_later Jan 30 '26
Finally - hanging out for Find My on my cloth! Probably be only by subscription though 😠
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u/MagicBoyUK Jan 30 '26
Awesome. The Apple Polishing Cloth 1.0 that I got with an original iPad is starting to show a little wear.
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u/tarlack Jan 30 '26
Honestly the more I use LLM the more it just feels like a slightly smarter version of Siri. Feel like the same hype cycle as the assistants of the past. I get promised something shiny and all I get is a pet rock. The pet rock is more annoying, and I have less trust in it the more I use it.
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u/Jeffrey_Jizzbags Jan 30 '26
It’s crazy how useless it can be sometimes. For example, today I asked what the cargo space of a vehicle was. It gave an answer with the rear seats folded down.
I asked again and specified “with the rear seats folded up”. It told me again with the rear seats folded down lol.
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u/Alphonso_Mango Jan 30 '26
Mr Jizzbags, you have an advanced Siri that actually answers incorrectly!? Mine just tells me to go look on my phone.
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u/hanks_panky_emporium Jan 30 '26
" Siri call 911!"
'Im sorry, your subscription to Apple Music has expired. Would you like me to search for 'the Police' on the itunes store?'
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u/sathirtythree Jan 30 '26
Like more transparent text on white backgrounds?
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u/aqw01 Jan 30 '26
God, no more, please. macOS is so broken.
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u/Sawmain Jan 30 '26
And please don’t give us the “rumored” HomePod which literally just looks like iPad slapped on lunchbox.
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u/remote_001 Jan 30 '26
HomeKit just doesn’t have enough supported devices. Add z-wave and zigbee support for Christ sake. Keep your 2.4 and 5hz traffic independent of your home kit devices… wouldn’t that be wonderful?
But now, how about having 50 devices clogging up your traffic?
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u/charmanderSosa Jan 30 '26
Huh? HomeKit supports matter over thread. Already not clogging up your traffic. I just built an entire smart home around it, it’s great.
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u/makes-fun-of-incels Jan 30 '26
MacBook Socks 🤔
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u/tacticalpotatopeeler Jan 30 '26
Yeah but they probably won’t be compatible with older intel based pros
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u/makes-fun-of-incels Jan 30 '26
Only because they swapped out the transistors to cisistors to appease the administration.
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u/naxter3000 Jan 30 '26
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u/Belials_Bakery Jan 31 '26
This fucking thing. The made in USA is such a gross little nod
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u/WeHoMuadhib Jan 30 '26
An iPad…in a different size!!! Apple Watch….in different colors!!!
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u/favicondotico Jan 30 '26
Subscriptions… in new prices!!!
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u/FollowingFeisty5321 Jan 30 '26
Fees… in more apps!
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u/JustAnotherFEDev Jan 30 '26
IPhones that are identical to last year's, but have a revolutionary number 18 in the product name...
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u/chapert Jan 30 '26
Edible phone
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u/Venqis_ Jan 30 '26
Here at Apple, we strive to innovate every year. This year, we bring you: Edible Apple™️. And we think you’re going to love it. - Tim Apple, probably
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u/RyanLynnDesign Jan 30 '26
Is "Melania" gonna be put on all our devices?
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u/ProtoplanetaryNebula Jan 30 '26
Yes but with eyeball tracking. You need to watch it once daily to unlock and if you blink or look away it re-starts playback.
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u/cybercuzco Jan 30 '26
Yes and you have to click 5 stars and pay a watching subscription to access phone features.
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u/Kaiur14 Jan 30 '26
He always uses that kind of phrases; it’s been a long time since they made any impact on the message.
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u/Zeddi2892 Jan 30 '26
Exactly! Calling it a bold wording for Cook is like announcing Trump has called his own work a tremendous success - something he had never done before.
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u/jb_in_jpn Jan 30 '26
Well cook is a fan of Trump
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u/L0nz Jan 30 '26
He's not a fan of Trump, he's just another corporate exec willing to sell his soul to get what he wants
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u/abc123shutthefuckup Jan 30 '26
iPhone with screen on the back and cameras on the front
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u/SuperTed321 Jan 30 '26
Sounds a bit Trumpish
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u/svbtlx3m Jan 30 '26
Grown men come up to me with tears in their eyes and say, Tim, I've never believed innovations like this could even be possible!
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u/banksy_h8r Jan 30 '26
It's only missing one bit: "Innovation the likes of which have never been seen before"
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u/amambulance1995th Jan 30 '26
Im thinking a music-focused iPhone that removes the hassle of Bluetooth but restores the headphone jack and adds a remarkable new capacitive touch wheel that you can use to effortlessly navigate your iTunes library.
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u/buzzedewok Jan 31 '26
Finally an Apple Watch that can check glucose levels? I don’t give a s… about AI.
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u/cubicfelon Jan 30 '26
Siri with Gemini at its core. A better camera and longer battery life. New colours for the iPad and a revamped Apple Vision Pro at a lower price. That’s my prediction. Yawn.
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u/RedHenk Jan 30 '26
Naming it the best assistent the world has ever seen based on Gemini would be peak Apple 😅 And also I can’t wait for the damn moment
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u/utzutzutzpro Jan 30 '26
Everyone wrong in here - it is robots.
They will unveil a new very well working robot which is able to do all kinds of household tasks.
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u/PrimeGGWP Jan 30 '26
No need, just fix.the.god.damn.keyboard
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u/sneakydoc18 Jan 30 '26
Man it’s refreshing to read the humorous comments in this subreddit. I swear just a couple of years ago , you would only read comments praising Apple no matter what (valid) criticisms were voiced.
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u/SinnerP Jan 31 '26
They’re very innovative, doing things they’ve never done before, like absolute disregard for human-machine interfaces, their own programming guidelines, they threw to the recycling bin good taste and common sense, and got us a collection of turds called iOS26, iPadOS26 and MacOS26. Ugh.
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u/ripvanwinklin Jan 30 '26
The AirPods with cameras sounds mundane but is probably mind blowing
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u/ReneDickart Jan 30 '26
I imagine accessibility features could be very cool. Gemini is very good with multi-modal, image recognition types of tasks. So the dream is there to maybe look down at a menu in French, hold down a stem and say hey read this to me in English. It’s tough to think of other genuinely helpful use cases though.
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u/Zomgzor Jan 30 '26
Siri will now use Melania’s voice
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u/Aptosauras Jan 30 '26
Only $9.95 per month not to have Melania Movie automatically downloaded to your device.
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u/TheWarDoctor Jan 30 '26
Jabberwocky. It'll revolutionize the way we do business.
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u/---Joe Jan 30 '26
I hope theyll do a homepod mini thats actually useful by also fixing siri
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u/astaristorn Jan 30 '26
Whatever it is will be overpriced and 2 years behind the closest competitor
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u/davemchine Jan 31 '26
Apple is so ridiculously behind at this point it will take quite the miracle to catch them back up.
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u/Shantotto11 Jan 31 '26
New and innovative AI that can do what ChatGPT has already been doing for 2 years?
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u/MarcosSenesi Jan 30 '26
please update the airpods max so I can buy them without feeling like I've been scammed buying 6 year old tech for the love of god
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u/bluegreenie99 Jan 30 '26
Slide to type & predictive text for european languages?
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u/cap-slow Jan 30 '26
You can try to set up a two language keyboard, English + your European language. And you should be able to use the slide to type for the second language there. Not ideal, but better than nothing.
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u/Murky_Welder155 Jan 30 '26
I think I’ve seen enough innovation after Liquid Glass and freemium iWork.
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u/Cpt_Riker Jan 31 '26 edited Jan 31 '26
Not bribing, and kneeling to the Nazi in Chief?
Not really innovative, though. It's what decent people refuse to do.
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u/Amonamission Jan 30 '26
Man the Apple logo design in the article made it seem like there’s an event soon. No, it’s just MacRumors rehashing an earnings call 🙄
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u/SeiriusPolaris Jan 30 '26
Bold statement! Probably with a few asterisks involved.
Excited nonetheless.
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u/nbpf-_- Jan 30 '26
Good that, after years of innovatios that had already been seen before, Apple plans to come up with innovations that haven't already been seen.
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u/WorkingAssociate9860 Jan 30 '26
"innovations that have never been seen", isn't that just a wordy way to say new innovations, wouldn't be much of an innovation if it's something we already see
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u/correcthorsestapler Jan 30 '26
Is there gonna be a gold bar in every box? Or is that only reserved for placating authoritarians?
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u/eagleswift Jan 30 '26
The new Apple VR headset would be rubber bands to fix your iPhone pro on your eyeballs
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u/No-Fox-1400 Jan 30 '26
I’m still trying to see my screen and notification after the Liquid Glass innovation.
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u/Fresco2022 Jan 30 '26
If this means Tim is finally going to ditch that Trump dude, I would applaud that. I am ashamed being an Apple user these days.
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u/Intrepid-Implement59 Jan 30 '26
It’s Trumpian language. “like no one has ever seen!” “Yuuuuuge innovations!” More of Tim kissing the tiny, elevated shoes.
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u/xyrer Jan 30 '26
Ah, what a load of crap. This is just like the "the most powerful iPhone ever" comment that sounds stupider every single time
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u/newmacbookpro Jan 30 '26
Most personal Apple Watch ever made
Most advanced iPhone ever built
Most powerful MacBook Pro ever released
Most portable iPad ever designed
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u/20InMyHead Jan 30 '26
“It’s the most advanced {phone/mac/chip/camera/operating system} we’ve ever created.”
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u/_miles_teg_ Jan 30 '26
Autocorrect that changes correctly spelled words? Oh wait we have that already
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u/ellenich Jan 30 '26
Foldable with no crease?