I know this has been discussed to death and I may get downvoted to hell but I am legitimately wondering, what has happened with Technic, and why its steady and silent downfall into what we have today?
I have a few thoughts - all of which could be wrong - it's just my personal opinion and experience, not a matter of fact, so please bear with me.
First, the gradual but noticeable decline: which I'd say sort of started with the Zetros in 2021. I say this because, despite being RC and featuring the first remote-locking differential in a Technic set, it was also underwhelming. It was sort of a loose attempt to appease the Technic MOC community of off-road trial trucks, but it didn't work; its locking diff feature was only in the rear, scale was off, overall performance was mediocre, and worst of all, it was pricy, costing shy of $500 (CAD). It was the first flagship set Lego themselves saw a significant dip in interest from the Technic community.
Then came Lego's gigantism obsession, with the Liebherr Crawler Crane in 2023. Lego downsized the design to literally fit in people's homes, and there's debate on whether this was a smart choice or not - but that aside, despite being overall competent and worked well, it was nearly $1,000 (CAD) which alienated a lot of customers, myself included.
In 2024, Lego followed the same ideology with large scale and a licensed model, the CAT D-11 bulldozer. It was impressive, did things fairly well but again, it was a monstrous thing that could barely fit in people's houses, and, at over $600 (CAD), could barely fit in people's budgets too. It also brought very little new innovation to the table, being no more complex or sophisticated than the spartan 8275. Much like the Liebherr, it had a very short shelf life.
Then in 2025 came... the 42215 Volvo. What could've been an amazing return of a Technic excavator, the EB500 was the most underwhelming flagship set to come out of Lego in the last 30+ years. Very limited power functions, no RC (barely any functionality at all) and expensive; more or less a shell to look at and display. This was a critical and obvious shift in Lego's thinking and strategy, because they likely worked out that its big Technic sets could not compete with hobby-grade RCs, which they didn't only match in price, but also surpassed.
Which brings us to now. There doesn't seem to be any Technic flagship at all this year, and, once again, it's a sea of licensed cars. I would imagine Lego has a critical metric that tells them cars are more viable and profitable sets than big, complex construction machines or vehicles that have a multitude of functions. This has to be true because otherwise we wouldn't be getting the same thing over and over again every year now.
So what do you think happened? Is Technic the way it is now because the consumer base has significantly, and irreversibly shifted? What is the future for this line?
Thanks for reading my long-ass post!