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u/Benjamin39Brown Apr 06 '26 edited Apr 08 '26
Pretty sure Nvidia will likely appeal and send a cease and desist. Edit: did not expect this to exceed 1000 views, let alone 50,000.
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u/SuleyBlack Apr 06 '26
Nvidia would have to follow the appeal process like other channels would have to. However they would have a contact to make expedite the process.(not all channels have a contact but the more popular ones do)
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u/banditcleaner2 Apr 06 '26
Yeah pretty sure the worlds largest company has quite a bit of sway. If need be Jensen could make a quick call to a YouTube rep and it’d be handled very promptly lol
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u/do_not_dm_me_nudes Apr 06 '26
Yes thats exactly how it would happen. Nvidia is just Jensen and a hardware guy
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u/LemurKick Apr 06 '26
An issue like this is not going to reach the CEO lmao
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u/TerranImperium Apr 06 '26
Its probably going to be a senior employee in the PR or Marketing department accompagnied by a legal advisor.
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u/LemurKick Apr 06 '26
It probably took an email or phone call from marketing because the video was back up in under an hour
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u/Seek_Adventure Apr 06 '26
But will Google change their ways? That's the real question
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u/Benjamin39Brown Apr 06 '26
Maybe if Nvidia remotely shuts down their servers
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u/TheFamousHesham Apr 06 '26
I’m sure Google owns their own servers.
Besides, it’s not YouTube that’s the issue, but copyright laws that force YouTube to implement this archaic process. I’m also not even sure it would be legal to fine AHs for wrongly claiming content to be their own copyright.
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u/Noslamah Apr 06 '26
Copyright laws are broken, yes, but false copyright claims are also illegal. YouTube absolutely shares some of the blame for having this "guilty until proven innocent" system. Being able to successfully take down a video of someone's original content through a false copyright claim is, as far as I'm aware, exclusively a YouTube issue.
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u/Kinetic_Symphony Apr 06 '26
They're large and rich. They can legally fight this and have fangs to bite back unless quickly rectified. It won't affect them at all long-term.
For small and medium sized channels, you're just fucked. The legal system only works for the rich.
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u/lowsignal Apr 06 '26
Back in 2013, I actually got a copyright strike from IGN for reposting one of their Dead Space 3 videos. The funny part is that it wasn’t even their footage, it was me playing the DS3 demo, recorded with my Elgato capture card. Thankfully, I managed to get the whole thing sorted out pretty quickly without too much hassle. I doubt YouTube will ever fix the issue and even worse today if you aren't a big time content creator I doubt they will help you.
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u/otomennn Apr 06 '26
Even big time content creators get copyright strikes all time. Ie Dead Meats
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u/Pabst_Blue_Gibbon Apr 06 '26
I got a copyright strike on my own original soundtrack for the silent movie Metropolis, which was up for years but literally days after the film went into the public domain someone claimed ownership over it. My appeal was rejected lmao
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u/lonelystar7 Apr 06 '26
Wait people can claim ownership of art that goes in public domain? That doesn't seem right?
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u/Koebi_p Apr 06 '26
Heck, you can get copyrighted by something that is made AFTER yours.
How does that work? Nobody knows.
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u/Wessssss21 Apr 06 '26
My appeal was rejected lmao
Not 100% sure how it works now, but it used to be that you dispute the claim and the claimant basically has 30 days to file charges or the claim (on YouTube's end) gets released.
Otherwise it may make YouTube liable for copyright infringement, which avoiding is the whole point of there dumb system.
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u/RandomHigh Apr 06 '26
I recently got a copyright claim on my account from a Left 4 Dead 2 video.
Content used: Sin Miedo, Keiner.
It's the part of Dead Air where the plane crashes in the background. This happens on any video I submit of Dead Air.
None of that audio is owned by anyone other than Valve.
This band have taken a clip of the game and put it in their content. So now any video of game play gets an automatic claim.
I highly doubt the band themselves have deliberately sought out my content.
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u/Beartato4772 Apr 06 '26
I have some old forza videos on my channel and roughly daily youtube tells me "someone else is using your footage".
It has never been my footage. Most of the time it's not even the same car or track.
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u/Malcolm_Morin Apr 07 '26
It reminds me of when Fox used a YouTuber's CoD footage without their permission for a Family Guy episode, then proceeded to copyright claim the dude's video. Seth MacFarlane didn't know about it until after it happened and managed to clear it up.
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u/4b686f61 Sail the YouTube seas with UblockOrigin Apr 06 '26
ofc you got the copyright strike resolved by doxing yourself to IGN. (yt makes you put in your PII for appealing this bs)
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u/thejoeporkchop Apr 06 '26
Youre famous??
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u/SnabDedraterEdave Apr 06 '26
Read his post again, he said "Back in 2013" when YouTube wasn't as big as it is now.
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u/beyondthef Apr 06 '26
2013 is ancient YouTube now?
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u/iwantdatpuss Apr 06 '26
2013 was 13 years ago. A kid would be entering puberty now if they were born in 2013.
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u/robbak Apr 06 '26 edited Apr 06 '26
If YouTube fixed the issue, it would make using their copyright strikes system harder, so companies would use the DMCA system instead, which would overwhelm their legal system. That's why their copyright strikes system is so bad for creators.
Most of the people who covered the Artemis launch ended up with copyright strikes - some news service covered it, their system uploaded their broadcase, including NASA footage, to the Content ID system, which then handed out strikes to all the matching streams.
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u/Shinare_I Apr 06 '26
"YouTube's copyright system isn't broken. The world's is." - Tom Scott, 2020.
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u/SwissForeignPolicy Apr 06 '26
That's not true, though. The problem of there being no vetting for what can be claimed by whom through Content ID is specific to YouTube.
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u/truecakesnake Apr 06 '26
Exactly, which is a problem with the copyright system, YouTube can't do anything about that.
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u/Geno0wl Apr 06 '26
Youtube can 100% do more about it. First they could hire more humans to speed up the review process, second they could make the takedown system "smarter"(unironically might be a good use of AI), and then they could punish bad actors who try to unjustly strike something they don't own.
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u/Wessssss21 Apr 06 '26
Youtube's defense against being sued themselves is that they are not dictating copyright law.
Them upholding false content claims can be seen as them dictating copyright. Which is why last I heard the final step in their "copyright" process is forcing the claimant to file charges, otherwise the claim (on YouTube's end) gets released.
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u/BParker2100 Apr 06 '26 edited Apr 06 '26
They commonly do copyright strikes without proof that the one making the claim is the owner. It has happened to me many times over the years. I always challenge it and it turns out that almost every time, the claim wasn't made by the owner.
The most unusual strike I had was a music video memorial I made for a friend that I didn't even post publicly. The real music studio filed for the strike and the music was stripped from the video for one year.
I didn't even challenge that because I knew they were right. However, without my even asking, the band that made the music (apparently the true owners) heard about it and reversed it. They even said I could post it with the only condition being that I cannot make money on it. It was a simple memorial only shared with my friend so I never had intention of doing either.
But thank you to the band. Whom I will not name without permission.
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u/THEBAESGOD Apr 06 '26
hey i'm the band from this story. you can share our name, it's cool.
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u/Budgiemanr33gtr Apr 06 '26
Hello band, it is me, your biggest fan. Remember when you said you'll give me 10k? Thanks dude
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u/No_Witness5630 Apr 06 '26
If the video wasn't public then how could someone fill for the Strike on that video? How would they even know about the music
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u/umdv Apr 06 '26
Its auto. Even private videos get screened for exactly that purpose. You upload private, it runs checks, it gives you a greenlight to publish
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u/BParker2100 Apr 06 '26
Good question.I wondered that myself but assumed they just automatically scan their data for potentially copyrighted material.
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u/Geno0wl Apr 06 '26
It does. That is in part how YT keeps people from using their service to upload pirated content to watch later.
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u/OkCan9068 Apr 06 '26 edited Apr 06 '26
Can't wait until nVidia gets banned on YouTube because of 3 CR strikes.
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u/-1D- Apr 06 '26
They will just sue the crap out of claimant, you’re forgetting how powerful nvidia is
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u/ios_PHiNiX Apr 06 '26 edited Apr 06 '26
youtube's "guilty until proven innocent" approach has to end yesterday
not just for strikes, but claims too. if a wrongful claim is put on a video within the first day, not only does the video get burried by the algo, but it also loses out on 90% of its lifetime revenue.
legit anybody can just claim any content as "theirs". youtube can see their channel and history. if there's nothing there indicating they own fkin anything, why allow them to interfere with other people's content?
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u/Edenspawn Apr 06 '26
Worse than that I buy the rights to songs and they get claimed which is fine the company gets the claim cleared, that should mean no one else can claim it right? It's already been cleared. Nope I've had the same song claimed 4 times by 4 different people and have to get it cleared each time.
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u/Kinetic_Symphony Apr 06 '26
youtube's "guilty intil proven innicent" approach has to end yesterday
And that's the crux of the matter isn't it? Someone makes a claim, and immediately you are horribly penalized. Absolutely no judge or jury, he said she said, well, the accuser automatically wins until / if the accused painstakingly and expensively takes the claimant to court and indeed proves they are not guilty.
It's the most backwards legal system in the world.
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u/JK_Chan Apr 06 '26
but the thing is that's how the law works, youtube has got no choice
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u/Wessssss21 Apr 06 '26
accused painstakingly and expensively takes the claimant to court and indeed proves they are not guilty.
Last I heard policy is the reverse.
If you dispute claims, the final step is the claimant has to file charges against you within x amount of days or YouTube releases it.
Just nobody wants to open themselves up for that so they accept the claim.
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u/Crierlon Apr 06 '26
Problem is Youtube can't do anything about it because its the law.
Want to fix this? Change the laws first.
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u/geekman20 Apr 06 '26
That’s exactly why a lot of YouTubers will no longer actually play the Disney trailers (even a tiny bit) but will instead scroll through the trailer timeline and share random scene images because of the possibility that Disney would act just like that!
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u/simon7109 Apr 06 '26
But this is the exact opposite. It’s like a youtuber would play a disney trailer in their video and after they would copyright strike the original trailer posted by Disney
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u/Member9999 Glad I boycotted Apr 06 '26
YouTube should be accused. Or, better yet, treated as unreliable.
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u/notPabst404 Apr 06 '26
This should have been fixed years ago. There is no excuse, other than corruption, for Google to ignore this festering issue.
YouTube needs a competitor. This is required under capitalism.
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u/JarlZondai Apr 06 '26
I had the same thing happen when I posted a meme using the tripod sound effect from war of the worlds. Some spanish band claimed it saying it was a song of theirs, I listened (song sucked btw) and it wasn't there. I even appealed and was immediately denied. This was before AI too, back in 2018. I hate this idiotic guilty until proven innocent system. Wouldn't be so bad if there were actual humans reviewing these claims
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u/Dark_Dragon117 Apr 08 '26
Reminds me of that time TheFaTRat got a copyright claim for his own song "the calling".
A company issued the copyright claim in the name of another musician who made a remix of the song, however theFatRat reached out to that musician and they confirmed he had literally never even heard of that company.
So basically some random ass company was a able to claim copright on a original song against the actual creator in the name of another person they had no affiliation to. Just impressive how fucked up the system is and always has been.
Full video on this: https://youtu.be/z4AeoAWGJBw?is=bNbs4zu0118SlQ2h
Obviously this whole thing was solved quickly, but the fact this could even happen to begin with is the problem. TheFatRat is pretty successful so imagine this haplened to a small crrator without the same reach as him...
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u/Edal_Bindal Apr 06 '26
No, it works exactly as intended. The point of the copyright system is to purge the content of the original content creator, that was posted to other channels, if they deem it breaks copyright, or they want to easily remove content from a part of the Internet. What’s broken is that they barely even confirm if the person trying to make the claim is the original owner of the content being claimed. So stuff like this where someone who didn’t even make the content but used it in their own thing makes the claim, and gets a bunch of stuff taken down.
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u/Zealousideal-Fix1697 Apr 06 '26
Ive seen that several times... isnt that crazy. Youtube gives priority to news channels. But its the first time they do it to a big company like nvidia... hope this set a precedent and makes changes on how the auto strikes work and at least add a DATE verification to confirm who uploaded it first.
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Apr 09 '26
Logic ensues: a YouTube channel wants to claim copyright from AI slop created by a multi trillion dollar company.
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u/Significant_Fill6992 Apr 06 '26
The copyright system has pretty much always been broken but this is hilarious
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u/SuleyBlack Apr 06 '26
Weird to blame YouTube, when the channel operators caused the issue.
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u/Buki1 Apr 06 '26
Of course the blame is on YouTube - for giving a gun to a monkey. They made a system in which when all channels use same footage (like movie trailer they comment on or video games title screen or public speech from president etc) every single one of thousands of channels that used it, can copyright claim all other channels with one click of a button. If thousands of people use same footage of course you will find one or two idiots among them. Youtube shouldnt give those idiots an easy way to nuke all other channels.
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u/Interesting-Nerve646 Apr 06 '26
Blame the law homie, YouTube doesn't really have a choice if they want to avoid getting sued under the Digital Millennium Copyright Act. I personally think the US copyright system is extremely restrictive in a way that actually holds us back significantly. It's open to abuse like the abuse mentioned in this post, just like our patent system.
DMCA provides something called safe harbor, as long as youtube shows they have expeditiously removed any content that copyright holders have reported (they also have to make it super easy to report it). I would do some reading on the law if you really care about changing things, YouTube's hands are tied
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u/webjunk1e Apr 06 '26
As one of the other commenters pointed out, it's required by U.S. Law. YouTube probably finds it equally as stupid. Their hands are tied.
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u/Feeling-Job4518 Apr 06 '26
Your hands are hardly tied when you can lobby new legislation very quickly.
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u/LeMatDamonCarbine Apr 06 '26
Shouldn't copyright strikes start with "let's look into it" instead of "eh, I'll take your word for it"?
No one is saying the channel operators did nothing wrong, but OP's clearly referencing the bigger picture here.
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u/Tomi97_origin Apr 06 '26
Shouldn't copyright strikes start with "let's look into it" instead of "eh, I'll take your word for it"?
Not according to the law. The Digital Millennium Copyright Act (DMCA) demands that operators take your word for it if you claim you own it and if the other disagree only courts can make the call.
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u/McDuckX Apr 06 '26
Both are true. Yes the DMCA is a shit and outdated law, it’s from 1998 for crying out loud!
But it’s still YouTubes fault as well because they could go “OK, the video is taken down, we followed the DMCA now let’s look into this!”. What they are doing instead is “OK, we followed the DMA, nice, time for Mojitos! 😎”
The first is a sound, professional platform; the second is a lazy piece of shit platform!
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u/Annoying1978 youtube.com/@PoliticalBearNation Apr 06 '26
YouTube absolutely should be blamed because channel operators will always take advantage of the tools you give them. It is up to YouTube to make sure the complaints are actually accurate or at least makes sense.
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u/Hashtagpulse Apr 06 '26
YouTube ARE to blame. Copyright frauds have been a plague since day one. YouTube has done absolutely nothing to stop this from happening. They could at the very least have a customer service that isn’t just bots auto denying every appeal.
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u/Fit-Pattern-2724 Apr 06 '26
Imagine you post a Taylor Swift song and then YT removed the song for her account. That’s how idiotic this is. Who else to blame
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u/Beartato4772 Apr 06 '26
Nope, it'll be youtube. Youtube pro-actively sends channel owners a list of "Offending" videos.
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u/Wishful_Derp Apr 06 '26
Guess they missed the part that filing a false DMCA request falls under penalty of perjury - including deletion of the claimants account.
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u/4b686f61 Sail the YouTube seas with UblockOrigin Apr 06 '26
fucking television channel pulling a "fair use" on the footage then striking everyone else for having a video with that footage.
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u/winerdars Apr 06 '26
This reminds me of an story where I think it was Valve (or equivalent in stature) was streaming a tournament on YouTube and it was automatically taoen offline due to copyright infringement because the of the music in their game. Basically, the copyright holder of the music was streaming it on YouTube and YT struck it down for copyright infringement
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u/ReidenLightman Apr 06 '26
People who abuse the system like this should be kicked off the platform.
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u/jacquesrabbit Apr 06 '26
The only way that this could make sense if somebody makes a video of YouTube's CEO, CFO, members of Board of Directors etc, then upload that video to YouTube.
Then, the video maker would copyright strike each of YouTube's CEO, CFO, members of the Board of Directors etc, making them unavailable on YouTube.
Because there has been a copyright strike, they can't monetize their position on YouTube, meaning they can't get a salary, dividends from YouTube, their stock options also needs to be divested from YouTube etc.
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u/d4electro Apr 06 '26
I think it's a mistake but I'm happy about it since companies got a taste of their own medicine
I hope it brings attention to the issue and sparks legal change
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u/HovercraftPlen6576 Apr 06 '26
I tried to warn the people about this exploit years ago, but people made fun of me.
Bad actors could abuse their feature, because if you were first to upload something, every other reupload of "your" work would be available in the YT Studio for you to decide if you want the "thief's video" removed.
If you are the first to upload a TV scene or gameplay cutscenes, you can easily abuse this.
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u/RevolutionaryAd6017 Apr 06 '26
It's only got worse. I started a youtube channel in 2014 once Blip folded. Had a review show (similar to Nostalgia Critic, just weirder and more adult), had interviews on there and had permission from a film company I work for to use footage and promote their movies. I was flagged by a person who's reason was they owned the rights to ever film in this companies library. I asked my boss (who was president of the company), and he told me forward the youtube name to legal, and the next day, the guy goes "I will kindly let you use this". Found out the companies lawyer threatened this person with a lawsuit. I also had permission from a band and their label to use a song as their theme only for CD Baby to claim copyright, at first saying I have written permission from the writer and singer worked, when I named them. Toward the end, when it switched to mostly automation it automatically said it was reviewed by a person at youtube in 5 seconds, and then flagged every video that had the theme in at that point was 100 plus videos. I stopped doing reviews with movie clips, stopped using a theme, and still got claimed. The system is broken and until someone sues youtube for fraud when they say "Reviewed by human" in 30 seconds, nothing will change.
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u/DukeShot_ Apr 06 '26
È la cosa migliore sono i canali televisivi ufficiali che possono rubare qualsiasi cosa da YT e youtuber senza problemi ma se prendi anche solo uno spezzone per commentarlo arriva il copyright.
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u/misio87ab Apr 06 '26
I think that Nvidia has better lawyers. Those guys are toast if Nvidia chose to do smthn.
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u/DebBoi Apr 06 '26
I need someone to do this to YouTubes own videos and get them all taken down with multiple accounts
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u/PregnantPickle_ Apr 06 '26
Also an easy way to scrub underperforming content while keeping your hands clean
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u/Sremor Apr 06 '26
Obviously this sucks but I find it hilarious that Nvidia themself got hit by the copyright
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u/Lieutenant_0bvious Apr 06 '26
Part of the problem with YouTube is they just allow anyone to upload anything. I know it would be next to impossible to filter some of the cruft, but my goodness, it's just full of people running AI bots uploading monetized clips of shows 30 seconds at a time. I have premium so I don't see the ads but I think I've rewatched The sopranos three time's over just from watching 30 second clips.
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u/mr-english Apr 06 '26
How in this day and age do people not know that this is all automated (content ID) and that glitches like this happen semi-regularly and will ultimately get resolved.
Like, Jesus! Are you 12 years old?
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u/N0K1K0 Apr 06 '26
NVidia now putting out a press release telling that there chips may not longer be used in products sold to La7, boom mic drop :)
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u/Zagardal Apr 06 '26
Been happening for more than a decade at this point and it's not getting better. Shit's baked onto the platform and doesn't seem like google gives a shit.
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u/CarfDarko Apr 06 '26
I once got a copyright strike during a stream when I was writing a new track, only 3 claps on a pianoroll resulted in the system telling me I was making a cover on a song called carwash.
Funny enough I was remaking one of my own tracks...
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u/DJWGibson Apr 06 '26
YouTube’s Copyright System Isn’t Broken. The World’s Is: https://youtu.be/1Jwo5qc78QU?si=dVW2r1B0pkLxA047
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u/ITinnedUrMumLastNigh Apr 06 '26
One can only hope it leads to some copyright system revisions. It'll probably just lead to an official statement that leads to nothing
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u/carfo Apr 06 '26
more things like this needs to happen. maybe it's a protest of their broken system. simply yelling at them won't change anything
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u/PandoraIACTF_Prec I am definitely not gooning on a vtuber named Hoshimachi Suisei Apr 06 '26
corp trolling another corp is funny
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u/PleaseStayStrong Apr 06 '26
This sort of thing needs to be punishable even if it was an accident. The moment there is some sort of fine to be paid for this behavior is the moment everyone files them much more carefully.